Digital transformation - while many have been talking the talk since the start of the decade, eye-opening and disruptive changes…
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Latest Articles By Jay Leonard
Interactive content marketing is the key to tomorrow’s digital marketing strategy. It offers increased customer engagement, better customer experience, better…
Jay Leonard
November 19, 2016
Content Marketing
The mundane, laborious tasks of poring over inventory, tracking goods, recording sales, restocking shelves in a timely manner, and predicting…
Jay Leonard
September 20, 2016
Product Management
It's September already! Before we know it, 2017 will be here. So, let's prepare with 10 video marketing trends to…
Jay Leonard
September 6, 2016
BrandViews / Wyzowl
Kipling may have said it best, “Words are of course the most powerful drug used by mankind.” With this in…
Jay Leonard
July 28, 2016
Content Marketing
If you're familiar with the terms 'inbound marketing', 'PPC' or 'SEO', then the chances are, you're familiar with Neil Patel.…
Jay Leonard
July 17, 2016
Infographics
50,000,000+ businesses have a Facebook page 1.48 is the average number of times these brands post each day 2% is…
Jay Leonard
June 6, 2016
Facebook
A visual is worth a couple of thousand words. If you want to capture your audience’s attention, you must provide…
Jay Leonard
May 15, 2016
Content Marketing
Customer experience: powered by Voice-of-the-Customer Most executives recognize that customer experience is important to their business. In fact, Gartner Group…
Jay Leonard
April 3, 2016
Customer Experience
What’s one thing I’m doing wrong if my e-commerce business frequently sees customers abandon their shopping carts? 1. You're Not…
Jay Leonard
April 1, 2016
Ecommerce
In the very near future, millennials (ages 18-36) will have the greatest combined purchasing power in history. Connecting with the…
Jay Leonard
March 29, 2016
Infographics
Key Highlights: Referrals significantly influence buying decisions, with word-of-mouth playing a central role in discovering brands. Authenticity in referrals contrasts…
Jay Leonard
March 12, 2016
Marketing
We have to admit - Google Glass did cause quite a stir. It was a bold attempt to bring the…
Jay Leonard
February 28, 2016
Tech Gadgets
Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to…
Jay Leonard
February 2, 2016
Digital Marketing
Video Marketing Statistics really tell the story for Local Video Marketers. But you have to look beyond the video marketing…
Jay Leonard
January 28, 2016
Video Marketing
Ad blocking is on the rise and marketers are still figuring out how to go about this trend. The debate…
Jay Leonard
January 25, 2016
Infographics