Sales & Marketing

Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Best Sports Management Companies for 2023

by Aleksandar Stevanovic - The best sports management companies can help you turn your talent into a successful, lucrative sports career. The trouble…

October 12, 2022

How to Increase Instagram Followers: 15 Proven Methods to Use in 2023

by Krishi Chowdary - What started as a social media platform has evolved into one of the most powerful marketing tools for businesses…

July 28, 2022

4 Tips to Level Up Your Marketing Strategy in 2022

by Christa Tuttle - A good marketing strategy is key to the success of your company’s marketing efforts – from the messaging on…

January 18, 2022

6 Tactics for Your B2B SaaS Go-to-Market Strategy

by Taran Nandha - “Don’t find customers for your product. Find products for your customers.” – Seth Godin Products fail, not necessarily because…

January 17, 2022

The Common Thread to AdAge’s Most Successful Marketers of 2021

by Cody Barras - AdAge’s recently released 2021 Marketers of the Year Awards are a treasure trove of buzzy marketing trends—some worth emulating,…

January 17, 2022

What Are Marketplace Analytics?

by Dave Sutton - In 2020 and 2021, we witnessed the single greatest acceleration of the use of e-commerce in our history. As…

January 14, 2022

How Does Qualitative Research Support Captivating Story Creation?

by Laura Patterson - People love a good story. Over the past few years, a great deal of ink has been devoted to…

January 14, 2022

Looking For Better Marketing Ideas? Channel Leonardo

by Mark Armstrong - Take Leonardo da Vinci. Please. Yup, the guy who painted the Mona Lisa and The Last Supper. He was…

January 13, 2022

Emotional Marketing – An Effective Tactic for Our Emotional Times

by Dina Ely - Welcome to the first in a four-part series in which we’ll be exploring major trends in communications for 2022.…

January 12, 2022

Marketing Mistake 6: Not Knowing the Important Digital Marketing KPIs

by Pallavi Tyagi - Hi, welcome back to another edition of common mistakes that first time entrepreneurs make in their marketing. Believe me,…

January 11, 2022

How to Reach a Global Audience Using Effective Translation

by David Ciccarelli - Organizations of all sizes realize the benefits of searching beyond the borders of their own countries to find customers.…

January 11, 2022

How Writing Your Own Marketing Copy Can Make You a Better Person

by Matt Brennan - You may not fully like writing your own marketing copy. It may not be a business task that you…

January 9, 2022

How to Become a Memorable Storyteller In 10 Steps

by Naomi Schapiro - Storytelling is an essential part of human life. Whether we tell stories to entertain, to pass down traditions or…

January 6, 2022

Print is Not Dead, Long Live Brochures!

by Dave Sutton - Given the dominance of eCommerce and digital marketing in practically every product and service category today, conventional wisdom would…

January 4, 2022

Marketing, Sales, and Revenue Operations: What Are They & How Do They Differ?

by Patti Myers - The emergence of revenue operations (RevOps) into the field of business may leave you wondering about its relationship to…

January 4, 2022

This Is the Most Efficient Process for Subscription Brands to Continue Exponential Growth

by Ido Wiesenberg - Subscription brands were one of the sectors fortunate enough to be positively impacted by the pandemic, due to the…

January 3, 2022

A Comprehensive Guide To WordPress For Marketing

by Stefan Smulders - Having an online website has become a necessity for business owners, publishers, writers, bloggers, and other individuals, who are…

January 1, 2022

Become a Better Marketer With Bill Nye, Pharrell, and MasterClass

by Sara Kohan - With a new year on the horizon, it’s time to hop on board the self-improvement train. For all my…

December 27, 2021

Sharing the Right Content Makes You Look Smart

by Joel Goobich - Let’s face it — everyone wants to be the smartest one in the room. People respect people who know…

December 27, 2021

6 Use Cases for NFTs in Marketing Campaigns

by Ryan Stewart - When NFTs first popped onto my radar in late 2019, my initial reaction was… “This is f%#$ing stupid”. I…

December 26, 2021

5 Pro-Tips for Marketers Who Hate Negative Customer Feedback

by Thomas Griffin - The magic of social media lies in the fact that you have direct communication with your audience. And that…

December 26, 2021

Highly Recommended HubSpot Certifications for Marketers

by Isaac Lauritsen - Part of every marketing position is a commitment to ongoing training to ensure you’re staying up to date with…

December 25, 2021

Top 10 Tools to Have in Your Marketing Tech Stack in 2022

by Mitul Makadia - There was a time when marketers had very few choices in automation. It was a challenging time. In a…

December 23, 2021

Guerilla Marketing Tactics That Will Generate Publicity For Your Startup

by DeJuan Wright - Aah!…Guerilla marketing. The term that makes every CEO in the United States’ ears perk up whenever they hear it…

December 22, 2021

Does Snail Mail Marketing Still Work? Here’s How to Use It

by Kenny Tripura - Today, precise marketing approaches involve customer tracking while the purchase of your products and services. That being said, traditional…

December 22, 2021

Voice Marketing; 3 Tips You’ve Not Heard Before

by Graham Smith - For the purpose of this blog, I will use the term ‘telemarketing tips’ (it’s best for SEO), but I…

December 22, 2021

43+ Creative January Marketing Ideas to Start the New Year with a Bang

by Stephanie Heitman - January. Some call it the Monday of months. Some call it the holiday let-down season. The Chinese zodiak calls…

December 21, 2021

Getting to a Personalized Continuous Revenue Marketing Strategy

by Russell Kern - Why Marketing Assessments Are Critical to Launching a Personalized Continuous Revenue Marketing Strategy Where are you with your personalized…

December 20, 2021

Building a Successful Influencer Marketing Strategy

by Debra Murphy - Influencers on social media are a relatively new phenomenon in recent years. From their early days trying to learn…

December 17, 2021

The 20 Best & Worst Marketing Campaigns of 2021 (The Small Business Version!)

by Lisa Smith - As 2021 draws to a close, we’ll soon see compilations of the best (and worst) marketing campaigns of the…

December 17, 2021

How to Get Your Customers to Actually Refer a Friend

by Ashley Howe - Are you looking to create a referral marketing strategy for your company? If so, you’re not alone. Few things…

December 16, 2021

What is Market Segmentation?

by Amanda Waltz - When creating a product, advertisement or full campaign – you need to understand your target market. Additionally, you need…

December 15, 2021

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