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Customer Experience

In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.

How to Use Customer Feedback to Improve Your Business (3 Ways)

How does your business use customer feedback to improve its operations? In a recent survey, 95 percent of respondents stated…

Jay Leonard
November 4, 2019
Customer Experience

Meeting Growing Customer Demand for a Greater CX

The standards for a great customer experience are changing — that’s obvious. While customer appetite for personalized, 24/7 customer service is growing,…

Connor Brooke
November 1, 2019
Customer Experience

Customer Experience Analytics and Tracking: CX Metrics 101

The Importance of Measuring the Customer Experience In today’s digital-first-but-not-digital-only, customer-centric world, customer experience (CX) has quickly emerged as a…

Jay Leonard
October 31, 2019
Customer Experience

Customer-First Branding and Marketing—The Wrong and the Right Way

The Japanese have a famous business mantra: O-kyakusama wa kamisama—the customer is God. That’s their heavyweight version of: The customer…

Connor Brooke
October 30, 2019
Customer Experience

For Telcos, Building Lifelong Customers in a Saturated Market is Key to Revenue Generation

With 85% of US residents owning mobile phones, the market is fast approaching saturation. Service providers are shifting from a…

Connor Brooke
October 30, 2019
Customer Experience

5 Steps Towards an Improved CX in Financial Services

Customer expectations of how companies should engage with them have fundamentally changed. And legacy financial services providers haven’t been able…

Connor Brooke
October 28, 2019
Customer Experience

How Employee Engagement Reinvigorates the Customer Experience

Employee Engagement Creates Value in the Workplace According to the Business Roundtable, “investing in employees” was the second highest priority…

James Spillane
October 28, 2019
Customer Experience

Turning Customer Support From a Cost Center to a Revenue Driver

Traditionally, customer support has been viewed not as a call center, but as a cost center. And for good reason.…

Jay Leonard
October 21, 2019
Customer Experience

What is Customer Experience and Why Does it Matter?

Apptentive recently published The Ultimate Guide to Customer Experience, a comprehensive eBook diving into everything customer experience (CX); from breaking…

Jay Leonard
October 18, 2019
Customer Experience

Driving Competitive Advantage Through Customer Experience Differentiation

Five fundamental questions you should consider when mapping your CX journey Customer experience (CX) is a very simple term, relating…

Alan Draper
October 18, 2019
Customer Experience

The Top 4 Customer Experience Challenges and How to Overcome Them

The phrase Customer Experience (CX) didn’t become en vogue until 2008 when it surpassed Customer Satisfaction as the primary customer-focused…

Jay Leonard
October 17, 2019
Customer Experience

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