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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How to Get More Users to Share Your Content: 3 Proven Strategies

When you're trying to find ways to accomplish a task, facts and data are more helpful than just going with…

Jay Leonard
October 4, 2018
Business Articles

Are Your Employees Financially Fit?

Unexpected expenses can be crippling. According to a recent report, only 39 percent of Americans say they would be able…

Jay Leonard
October 3, 2018
Business Articles

How Digital Tools Can Shape Effective Employee Engagement

I recently caught up with Beekeeper’s Corey McCarthy to discuss employee engagement and culture; both topics that continue to be…

Jay Leonard
October 3, 2018
Business Articles

Defining “App Stickiness” to Help Build User Engagement

Making your app sticky means that your users are coming back regularly and giving you more opportunities to monetize, whether…

Jay Leonard
October 3, 2018
Business Articles

10 Marketing Tools You Need to Have in Your Toolkit

How big a role do tools play in your workday? Anything less than “very big” is the wrong answer. Tools…

Jay Leonard
October 3, 2018
Business Articles

Why You Need Facebook Pixel Code For Remarketing and How to Install It: Facebook Ad Tutorial

Facebook Pixel installation tips | image by Unsplash What is the Facebook Pixel Code? Facebook pixel is a Facebook-generated tracking…

Jay Leonard
October 3, 2018
Business Articles

6 Quick Questions to Jumpstart Your 2019 Strategic Plan

Don’t get left behind; take ten minutes now and jumpstart your 2019 strategic plan. Strategic planning can seem overwhelming. There’s…

Jay Leonard
October 2, 2018
Business Articles

Why Face-to-Face Communication Is Important for Marketing Success

Many companies today operate in various cities, states, and even countries, with most employees working from home. Thanks to technology…

Jay Leonard
October 2, 2018
Communications

17 Ways to Increase Traffic to Your Online Store Today

Looking for ways to increase traffic to your online store? Of course you are! Traffic means more awareness, more people…

Jay Leonard
October 2, 2018
Ecommerce

PR Tools Every Pro Should Know

It’s a classic statement that no craftsman can do their job without the proper tools, and this applies to the…

Jay Leonard
October 1, 2018
Business Articles

Bridge the Attention Gap with Short Videos

In the first article of our mobile-video series, we talked about why video creative matters for a mobile-first audience. Now,…

Jay Leonard
October 1, 2018
Business Articles

10 Tips to Create a Mobile Messaging Campaign That Gets Results

Digital marketing methods have allowed businesses to better claim their piece of the $57,000 the average American household spends each…

Jay Leonard
October 1, 2018
Marketing

5 Questions to Ask Yourself When Building Your Brand’s Identity

To create a strong brand identity, do not just leap into redesigning your logo or website. Consider the visual elements…

Jay Leonard
October 1, 2018
Branding

5 Tips to Keeping Visitors on Your Website Longer

When we need something today, we turn to our mobile device or computer and head to Google. Then we browse…

Jay Leonard
October 1, 2018
Digital Marketing

4-Stage eCommerce Marketing Maturity Model: A Framework for SMB Retailers

In a world of constant connectivity, online shoppers expect to search, browse and purchase products easily, whenever and wherever they…

Jay Leonard
September 28, 2018
Ecommerce

5 Pieces of Advice for an Incoming CMO

I once heard a story about a friendly CMO who left three cards in an envelope for his successor to…

Jay Leonard
September 27, 2018
Leadership

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