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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

15 of the Best Free Stock Photo Sites to Use

Visuals are the power force of your content marketing campaign. You know it, and you use them pretty often whenever…

Jay Leonard
September 27, 2018
Marketing

Introduction to Email Marketing: The Basics Marketers Should Know

When you’re just starting out with email marketing, it can seem like there’s a never-ending checklist of to-dos. Building your…

Jay Leonard
September 27, 2018
Email Marketing

Is Your SaaS Go-to-Market Strategy Tsunami-Proof?

Right now, there is a tsunami that’s coming to wipe out thousands of SaaS companies. In this article, I’ll walk…

Jay Leonard
September 26, 2018
Business Articles

The Hierarchy of B2B Customer Experience Needs

In 1943, the psychiatrist Abraham Maslow introduced a theory of human motivation which proposed that people are motivated to satisfy…

Jay Leonard
September 26, 2018
Customer Experience

A Complete Guide to Fulfillment by Amazon (FBA)

A lot goes into running an ecommerce business. So, you’re a solo entrepreneur selling marked-up wiffle ball bats that you…

Jay Leonard
September 25, 2018
Ecommerce

Why Businesses Are Making the Journey to the Cloud [Infographic]

No matter what business you are in, the best way to strike a balance between work and life and also…

Jay Leonard
September 25, 2018
Infographics

Be a Purpose-Driven Brand

Leaders often believe that purpose is synonymous with their company mission statement. In actuality, there is a distinct difference. Your…

Jay Leonard
September 25, 2018
Branding

The Consumer Buying Behavior in the Digital Age [Infographic]

The internet and evolving technologies have dramatically changed the way people do everyday activities like researching, shopping, and banking. The…

Jay Leonard
September 24, 2018
Infographics

6 Scary-Good Email Examples for Halloween

You know what’s really scary? Not taking advantage of the holidays with themed email marketing campaigns. With Halloween just around…

Jay Leonard
September 24, 2018
Email Marketing

Digital Marketing: How to Discover and Reach Your Online Target Audience? [Infographic]

For many years, businesses around the world have been leveraging the power of digital marketing to expose their brand and…

Jay Leonard
September 24, 2018
Digital Marketing

Celebrating Pride With The Help Of Social

Social media is great for many reasons. It helps people connect, as well as rediscover old connections. And it’s great…

Jay Leonard
September 24, 2018
Business Articles

Open Offices: Is it the End of an Era?

Over the past decade, open offices have dominated workplace design. It has become the norm for the majority of companies…

Jay Leonard
September 23, 2018
Business Articles

How to Outsource Your Life and Feel Good About It

Sometimes I feel like my fellow entrepreneurs are stuck in a kooky, Hollywood-fueled narrative about abundance. So many of us…

Jay Leonard
September 23, 2018
Leadership

4 Types of Customer Segmentation All Marketers Should Know

Did you know that 65% to 75% of new products fail or miss their revenue targets? Why do you think…

Jay Leonard
September 22, 2018
Customer Experience

How a Sticker Can Create Viral Interest in Your Company

When I was in high school, a student showed up one day with a bunch of happy face stickers. One…

Jay Leonard
September 21, 2018
Marketing

Understanding the Power of Email Marketing Relationships

When we think of Fall, many of us think cooler weather, earlier sunsets, and apple picking. But for the majority…

Jay Leonard
September 21, 2018
Email Marketing

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