Marketers around the world are increasing their spend on Facebook ads. With the competition growing, every conversion counts — and…
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Latest Articles By Jay Leonard
Having recently seen a couple of posts on LinkedIn where people have expressed their confusion over what is and isn’t…
Today’s customers want quick satisfaction. They realize they can buy things from home and receive them without waiting for days.…
“That can’t be right”, you think to yourself, reading the message again. “…we need it by end of day.” But…
https://www.youtube.com/watch?v=tRPCYLscn1o We all want more referrals from our clients. So what’s the disconnect? In this short video blog from Hinge,…
The newest data on cloud computing shows that multi-cloud and hybrid cloud are the reality for most businesses. This is…
The B2B marketing scene has changed a lot in recent years. Digitalization has moved the B2B process online, allowing buyers…
While social media is deemed to be the ‘sexy’ method of communication, the old ‘tried and tested’ email marketing campaign…
A recent study showed that 80 percent of people (including employers and employees) believe there is a current skills gap…
For all the brands looking to improve their online presence, here is a checklist of 50 SEO tips that briefly…
CMI’s Content Marketing World 2018 brought together the best of the best from the content world: marketers, strategists, data scientists,…
Instagram Stories are totally absorbing to viewers, yet still new to marketers. Despite the flood of beautiful, full-screen videos, some…
What’s the most important element in the modern marketing arena? While past responses may have ranged from quality content to…
For the 30th anniversary of Nike’s “Just Do It” campaign, the sneaker brand made a risky move by taking a…
Let me ask you something: Have you ever discovered something wasn’t working, only to realize you hadn’t turned the power…
The push for revenue in the fourth quarter is always a concern for CEOs and business owners. You have just…