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Latest Articles By Jay Leonard
Although Amazon dominates the market share of cloud services, there’s been a trend among retailers to choose AWS alternatives. Big-name…
Jay Leonard
December 3, 2018
Ecommerce
The General Data Protection Regulation (GDPR), introduced in May 2018, changed how brands interact with their customers. Tighter restrictions around…
Jay Leonard
November 30, 2018
Loyalty Marketing
Subject line testing is a crucial part of any email marketer’s role. It is singularly one of the simplest and…
Jay Leonard
November 30, 2018
Email Marketing
Here are 5 holiday marketing facts that will blow your mind. It’s Game Time. This is the time of year…
Jay Leonard
November 30, 2018
Marketing
How do potential customers find your business? Chances are they search online. Whether your target audience is across the country…
Jay Leonard
November 30, 2018
Blogging
How to Meet Customer Needs and Grow Revenue with Customer Identity Management Is Your Enterprise Ready for a Digital Transformation?…
Jay Leonard
November 30, 2018
Business Articles
Hands up if you think your company is doing a great job of communicating with you. I don’t mean the…
Jay Leonard
November 30, 2018
Communications
The Content Marketing Institute (CMI) has recently released the 2019 edition of their B2B Content Marketing Benchmarks, Budgets and Trends…
Jay Leonard
November 30, 2018
Content Marketing
Anything can go viral online. Be it a well-thought-out campaign or an absolutely random post. But of course, not everything…
Jay Leonard
November 30, 2018
Business Articles
In theory, you can sell anything to anyone. But naturally it’s not as simple as that. Customers are well aware…
Jay Leonard
November 30, 2018
Digital Marketing
Have you ever wondered why your desk job makes you feel so tired by the end of the day? Work…
Jay Leonard
November 29, 2018
Infographics
The holiday season is upon us and it’s always fun to analyze the aggregate performance of our advertisers on Black…
Jay Leonard
November 29, 2018
Consumer Marketing
Most business people recognize, building strong relationships with your customers is essential to your success. The same is true online.…
Jay Leonard
November 29, 2018
Business Articles
In this series, we previously talked about the essential steps you should take before starting your big data analytics programme…
Jay Leonard
November 29, 2018
Big Data
AWS Lambda? Azure functions? Openwhisk? Fission? As you’re considering Serverless and looking for ways to get started (with shedding all…
Jay Leonard
November 29, 2018
Cloud Computing