Jay Leonard

It’s that time of year again; a time where families and friends gather to share good tidings, time-honored traditions and…

Account-Based Marketing is a term that is floating around sales and marketing conversations as the latest trend in B2B lead…

In the marketing industry, it’s not uncommon for new technologies to emerge and then quietly disappear for a few years.…

Aim to hit the target; if you miss the first time, retarget. That sounds like great advice for almost everything…

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this…

The internet has expanded the way people search for jobs. Now, nothing will ever be the same again. Applicants from…

An agency owner shared: “Once I know what my revenue goal should be, I need help making sure we have…

If you’re reading this article, then it’s safe to say that you want to become a more productive person. After…

Years ago, I volunteered at a rehabilitation facility in Morristown, New Jersey, working with a gifted physical therapist in a…

Owning or managing all marketing for a small business is hard! Without a large staff (or, let’s be honest, any…

I’m sure by now if you are working in recruitment you have heard of the term ’employer branding’. But what…

Did you know that on average, people access Facebook an average 8 times per day? The power of Facebook is…

One of the most dangerous mistakes we can make as sales people is believing that our customer – and particularly…

Acura releases the third-generation RDX. Acura doesn’t have the model depth and breadth of Audi, BMW, Lexus or Mercedes-Benz, but…

Generation Z constitutes roughly 25 percent of the population, surpassing both Baby Boomers and Millennials. Born between 1995 and 2010,…