Jay Leonard

Most decision makers tend to think of themselves as well-informed and objective in their approach. They may be surprised to…

According to the GEM Global Report, more than 100 million startups are launched every year, which means there are over…

How do you stand out from the crowd and get your products noticed amid all the other noise? Try video.…

Some brands have become so ingrained in society's collective brain that they’ve reached icon status. As such, they pack meaningful…

Do you want to get the most from the holiday season? Have you thought about Facebook Ads, but aren't 100%…

Let’s face it: If you’re running paid campaigns on social media, your boss is always going to be asking you…

Microsoft’s Outlook is a fairly complex piece of software. While Google Calendar and Apple’s calendar app assume that users will…

Podcasting continues to mature by leaps and bounds each year. Lots of people point to “Serial” as the tipping point…

Ecommerce is moving at a breakneck pace. Brands are starting from nothing, taking advantage of social media, and making millions…

We all know communication is an important element to a successful business. But is the way you communicate with your…

Fully developed, internal marketing departments can really support your brand. The problem is, unless you’re a huge company that can…

In the 1980s, political strategist Lee Atwater coined the phrase “perception is reality”. Though he was referring to the political…

Email marketing is one of the best ways to market your products. While you may be getting a good ROI…

Enterprises increased their investments in IoT by 4% in 2018 over 2017, spending an average of $4.6M this year. 38%…

Are you new to the social media realm? While there are many social media platforms out there, it can sometimes…