Asking a business-startup fairy to bestow success on small and medium-sized businesses magically is a pure myth. Succeeding as an…
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Latest Articles By Jay Leonard
All modern businesses incorporate some form of technology into their work operations. Innovation in IT is all the rage these…
The smarter tools and processes become, the more heavily companies rely on the soft skills of their employees to keep…
Running a business can be very fulfilling. On one end, you’re making money doing something you love. On the other,…
When considering how to use data, marketers aim to gain a competitive edge. In today’s landscape, showing your customers that…
The truth is that most startups do not have an angel investor that funded millions of dollars for the company…
“Tell us why we shouldn’t cut your budget.” That might be the single most intimidating sentence any employee can be…
Offices across America have transformed from cubicle-heavy to predominantly open workspaces, according to a 2018 survey listing an open office…
Effective marketing project management can transform your agency’s productivity and effectiveness. This article shares 7 tips to better management for…
As a business owner or marketer, one of the hardest decisions you have to make is whether to raise or…
The American dream tells us that if we do everything right there’s no way we could possibly fail - but…
There is no shortage of spend or need on security services. Gartner has recently predicted that worldwide spend on security…
About 3-4 years ago, I took part in a discussion hosted by CEB, now Gartner. It included a group of…
Aitarget's how-to guide for fintech companies to improve their online marketing, address weaknesses, and outperform the competition One Mississippi, two…
This is a question we get asked surprisingly often so we thought we’d clarify the difference between a personal profile…
Research shows that businesses that reach or surmount their revenue goals are more aligned on sales and marketing than those…