Alan Draper

When someone mentions social media as a business tool, most people think of Facebook and Twitter. Because it’s a video…

Gone are the days when a mobile-enabled web presence was an afterthought. According to CNN, “Americans used smartphone and tablet…

Of all the things I have to worry about on a daily basis, video marketing has really grabbed my attention,…

Far too often, retailers think that consumer buying is randomized - that certain products appeal to certain customers and that…

“If you can’t say anything nice, don’t say anything at all.” I think every parent known to mankind has imparted…

Keeping top-of-mind with customers, providing updated content that search engines love and showcasing your company’s particular expertise and knowledge with…

"78% of small businesses believe new customers find them through search engines." - MarketingCharts.com Although SEO continues to be an…

While pogo-sticking may sound like fun, nobody enjoys clicking three different search results before finding what they were looking for.…

The latest findings of the Annual Enterprise Threat Landscape Report show that half of all businesses have experienced or will experience DDoS…

If you cook your own meals at home, you’ll likely be using cooking oils in some capacity, thus facing the…

I've frequently quoted the study done several years ago by the Kenan-Flagler Business School at the University of North Carolina.…