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Customer Experience

In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.

How Well Do You Really Know Your Customers?

How well do you really know your customers? I'm sure you have assumptions about demographics, buying habits and sales history,…

Jay Leonard
February 23, 2015
Customer Experience

Customer Satisfaction Is Not Enough to Forge Loyalty

Most companies, large and small, monitor satisfaction scores given by their customers. Regardless of the methodology or scale they employ,…

Connor Brooke
February 23, 2015
Customer Experience

These Customer Service Quotes Will Inspire You to Change Your Service Philosophy

In marketing, you see a lot of listicles that don’t live up to the adjectives in their titles. But when…

Connor Brooke
February 22, 2015
Customer Experience

Why Customer Experience is Better Than “Brand”

I’ve written about the relationship between customer experience and brand before, but I think it’s an important topic to think…

Connor Brooke
February 20, 2015
Customer Experience

Stop Confusing Customer Satisfaction With Loyalty

A customer enters a donut shop, stands in line to buy a cup of coffee and a glazed donut. The…

Jay Leonard
February 19, 2015
Customer Experience

Being Right Doesn’t Count, Engaging The Customer Does!

Within 30 minutes this morning, two things happened. First, a good friend called ranting and raving about a prospecting call…

Jay Leonard
February 17, 2015
Customer Experience

It’s Too Late If You Only Help Your Customer Solve Problems!

A lot of what we have always done as great sales people is to help our customers solve problems. But…

Jay Leonard
February 16, 2015
Customer Experience

Stop Business Speak And Simplify Insights To Achieve Customer Centricity

Many executives today are struggling in two areas. One is in formulating strategies designed to help their organization stand out…

Connor Brooke
February 16, 2015
Customer Experience

Becoming Customer-Centric: 5 Ways To Walk The Talk

As more leaders discuss becoming customer-centric, I wonder how many actually walk the talk and put actions into their plans.…

Alan Draper
February 15, 2015
Customer Experience

No More Baby Birds: The Rise of Customer Power

Think your customers are out there, passively waiting for you to bring them the next juicy morsel of product? Think…

Jay Leonard
February 14, 2015
Customer Experience

Why Today’s Customers Are More Empowered Than Ever

2015 may not be the year of hoverboards or flying cars, but it's definitely the year of the empowered customer.…

Jay Leonard
February 13, 2015
Customer Experience

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