In recent years, after the first quarter, I try my hardest to publish the top trends of the current year.…
Consumer Marketing
Consumer Marketing
Are you a B2C marketing professional? Check out these B2C marketing tips and best practices for creating successful B2C campaigns.
Bluetooth low-energy beacons have been getting a lot of traction over the last few years, and enjoyed particular attention from…
Consumer Marketing
March winds and April showers bring forth May flowers. If the groundhog sees his shadow, it means 6 more weeks…
Consumer Marketing
This morning, when I woke up with a sore back yet again, I decided it was time to buy a…
Consumer Marketing
Passive sponsorships are rampant, yet I bet it would be difficult to name the last one you saw. That alone…
Consumer Marketing
Despite the thriving B2C and eCommerce market today, many businesses still struggle to build effective marketing strategies, especially when it…
Consumer Marketing
Is your consumer marketing capturing the attention of the younger consumers known as Generation Z? Chances are, your old ways…
Consumer Marketing
The transition to a digital economy has disrupted traditional ways of doing business, and companies are scrambling to keep up…
Consumer Marketing
Coming off another big holiday season, some retailers may be reevaluating their customer service approach in the new year. By…
Consumer Marketing
Valentine’s Day—a day meant to celebrate and honor St. Valentine or a Hallmark Holiday created in order to coerce couples…
Consumer Marketing