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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

10 Marketing Lessons from Apple [Infographic]

If you’re in desperate need of some marketing inspiration, look no further than tech giant Apple Inc.—the ultimate marketing role…

Jay Leonard
September 7, 2018
Infographics

Why Have IoT Security Warnings Gone Unheeded? [Infographic]

IoT devices may be cool and high tech, but the dangers they invite can be disastrous, especially for businesses. For…

Jay Leonard
September 6, 2018
Infographics

Tips on How to Schedule a Meeting

Meetings are a regular fare in any workplace. They can range from small-group types to inter-departmental ones — even going…

Jay Leonard
September 6, 2018
Business Articles

How to Achieve the Ultimate Work-Life Balance

Although the 40 hour work week has long been a staple of the American workplace, the fact remains that it…

Jay Leonard
September 6, 2018
Business Articles

How to Deindex Pages from Google

About a month ago, I helped create a development site for a company website. The purpose of the “dev” site…

Jay Leonard
September 6, 2018
Business Articles

5 Most Excellent Ways to Build Brand Magnetism for Your Business

It's easy for branding to get lost in the sea of marketing tactics and techniques you need to implement for…

Jay Leonard
September 6, 2018
Branding

The Transition From Media to PR: Four Former Journalists Talk About the Surprises, Struggles and Wins

Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the…

Jay Leonard
September 6, 2018
Expert Interviews

How to Answer the How

People search Google for two reasons: To answer a question or to solve a problem. This makes content marketing an…

Jay Leonard
September 6, 2018
Business Articles

5 Tips For Creating Thought Leadership Content People Will Actually Read

Take a moment to consider the huge number of media and publishing outlets that are searching for content every day.…

Jay Leonard
September 6, 2018
Content Marketing

The Ultimate Nonprofit Video Marketing Strategy + 5 of the Best Nonprofit Videos We’ve Seen

I know many nonprofits who are sceptical of video marketing. “Making videos is too expensive,” Jen, a communications coordinator at…

Jay Leonard
September 6, 2018
Non-Profit Marketing

Social Media Content Management: How to Save Time Sharing Quality Content on Social Media

For most people, it’s somewhat a non-issue to let time pass them by as there’s still another tomorrow to try.…

Jay Leonard
September 6, 2018
Business Articles

Why You Need a Business Development Plan

It’s not enough today to simply have a business plan. To succeed in a highly competitive, crowded marketplace (and what…

Jay Leonard
September 5, 2018
Business Articles

5 Strategies for Successful Health and Wellness Marketing

Health and wellness is a $3.2 trillion industry, with no signs of slowing down any time soon. Each year, new…

Jay Leonard
September 5, 2018
Business Articles

5 Unique Challenges for Mobile Product Managers (and How to Handle Them)

Being the product manager in any industry can be an exhausting undertaking. Development meetings. Industry research. Managing your product’s backlog.…

Jay Leonard
September 4, 2018
Business Articles

Introduction to Apache Spark: Big Data Analytics Simplified

Originally created at U.C. Berkeley’s AMPLab in 2009, Apache Spark is a “lightning-fast unified analytics engine” designed for large-scale data…

Jay Leonard
September 4, 2018
Business Articles

Cheap Fulfillment Hidden Costs that Damage Your E-Commerce Profits

One of the major reasons why businesses fail is because they can’t keep control of their costs. To avoid failing…

Jay Leonard
September 4, 2018
Business Articles

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