Jay Leonard

At Engagio, we offer ample advice for Marketers who want to work more closely with their Sales team, but a…

In a perfect world, you’d have all the time in the world to create compelling and informative content that lets…

Buyers have had enough. In today’s fast-paced business environment, they don’t have time to sift through bad subject lines, generic…

IGTV (Instagram TV) is the latest video app from Instagram that allows vertical-format videos on phones and computers. You can…

How to use LinkedIn Ads to Promote Your Business Promoting your business online needs an advertising budget as part of…

Time and time again, you find your business relinquishing and replacing employees. This routine is not unlike tending a garden.…

It’s the early 1980s. You’re in charge of a fledgling ESPN, and you have two choices: Add more college basketball—you’re…

In the B2B space, customer experience is primarily thought of as a post-sale concern. Once a potential customer has converted,…

Social Selling: Using Social Media to interact directly with sales prospects by providing value through thoughtful content and question answering,…

Once upon a time, corporate CEOs could largely avoid the startup world. Yes, they might peer out of their castles…

“Lead nurturing is a process, not an event.” That statement in a Marketing Experiments article caught my attention. All too…

Are you scrambling to find influencers for your brand? You see competitors using top bloggers and driving massive social media…

This is the time of year brands start planning for 2019. They look at their resources and budget, review previous…

Retail mobile marketers - it’s almost time to put away your obscure but timely Halloween costume and put on your…

Fashion designer Dahn Tran and one of his colleagues, Gary Falkenberg came to the Shark Tank seeking $250,000 for a…