Jay Leonard

Emerging at the front of the retailer toolset, shoppable media is fast becoming the simplest way to shorten your customer…

People often believe the grass is greener on the other side, but that's not always the case for eCommerce customers.…

I see a lot of growing buzz around podcasts and podcasting in general. It’s kind of interesting and yet weird…

Once viewed with a healthy dose of skepticism, cloud computing has become ubiquitous. Whether you’re uploading a fresh photo to…

Over the next few decades, an estimated $30 trillion will change hands as Baby Boomers begin passing assets down to…

Measuring the performance of creative teams isn’t always easy. This article will look at the essential creative team metrics you…

In part one of our series we detailed a new and relative novel approach to intent data, behavioral segmentation (read…

Bringing on an employee for your small business brings up a lot of feelings. You’re proud because you’ve reached a…

What are the consequences of doing nothing/not changing? The answer to this question is the single most important issue in…

How can I show the team what the Scrum values look like in action? How do I get my team…

Consumers expect companies to focus on corporate social responsibility (CSR). However, many do not include it in their buying decisions,…

Sometimes setting your sales quotas may feel reminiscent of a certain children’s story with three bears and their family home.…

As work moves online and into digital workplaces, outsourcing is no longer considered to be a risky business. These days,…

Many sales people (and few marketers) only have a handful of intimate customers. But they’re able to build out a…

Regardless of the type of business you're in, there will always be a specific way you operate and show it…