Jay Leonard

Realizing lifetime value from your customers is about generating lifetime value for your customers. That’s the central tenant of the…

A few weeks back, we went over the seven steps to succeed in Instagram selling. But how can you tell…

When your employees need to work from home or another office, they will need access to their files and software.…

While there’s no one-size-fits-all approach when it comes to effective Instagram strategy, there are some tips and tactics you can…

Have you ever baked a cake? It seems like it should be pretty easy to make a Pinterest worthy masterpiece.…

In this hyperconnected and competitive environment, keeping your customers satisfied is non-negotiable. According to a Walker study, by the year…

When starting a new business, there’s a lot to tackle: Building a product or service, endless paperwork, hiring a great…

Have you ever heard the phrase, “You gotta pay to play?” No, I’m not asking about your trip to Vegas.…

Facebook ads may be effective, but they're certainly not the only place you can turn to for paid leads. To…

The customer voice, also known as Voice of the Customer (VoC), is at the core of any successful customer experience…

We’re currently in the middle of a transformation, where digital technologies are disrupting the way we conduct our business. Customers…

I have tremendous empathy for sales people and what they face as they struggle to make their numbers. It seems…

Facebook Messenger chatbot tools have exploded onto the tech scene in the past two years. As with many cutting-edge startups,…

In today’s complex ever-changing work, we need to make full use of the collective intelligence of the whole team, even…

Marketing, like many fields, has its fair share of buzzwords. Growth Hacking is one that has gained a lot of…