Jay Leonard

Let’s face it, recruiting is a race. You have to pace yourself so that you don’t fall behind at the…

In the span of two days, the U.S. Supreme Court upheld Obamacare and legalized same-sex marriage nationwide. While these decisions…

Having an inbound marketing strategy is the core to your online marketing efforts. Inbound marketing is the art of attracting…

Facebook announced another new tweak to its algorithm today.  The change involves videos and the actions users take with videos…

Are You Utilizing the Potential of Live Chat? Today's eCommerce shoppers clearly expect a certain standard of customer service and…

This is one of the most thrilling times of the year. The weather is finally improving, and the FIFA Women’s…

HR Data is becoming incredibly sophisticated. I met with a business the other day that has four dedicated PhDs in…

You’ve probably heard this Hollywood horror story: A highly anticipated film has a promising plot, stunning special effects and a…

It was once thought among mobile app development professionals that mobile web apps would become more popular than native mobile…

The rise of digital content over the past few years has resulted in two fundamental changes in the B2B buying…

I remember publishing my first bylined article as a newly minted content marketer. I obsessively refreshed Google Analytics. I looked…

Oh, the joys of digital marketing. What’s pulling in killer results one day might turn on a switch and give…

User retention is the toughest--and most important--hurdle for your mobile app's success. What traits do the best apps have in…

The speed of change in marketing technology over the last ten years has been remarkable. In the B2B marketing area,…

Word of Mouth Marketing is not new, but its popularity is rapidly on the rise. Marketing is embracing content coming…