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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Supply Chain Risks and How to Deal With Them

Supply chains provide an efficient method for helping many different companies to run as smoothly as possible. With being unable…

Jay Leonard
July 7, 2015
Business Articles

10 Creative Social Walls

  Social media walls are popping up everywhere as grounding showpieces at events, brand headquarters and stadiums displaying user-generated content.…

Jay Leonard
July 7, 2015
Social Data

How to Integrate SEO Elements to Move Beyond Responsive Design

Since mobile search surpassed desktop earlier this year, digital marketing experts have been putting a LOT of effort into mobile…

Jay Leonard
July 7, 2015
Business Articles

Why Pattern Recognition Is So Important In B2B Marketing

You might think that pattern recognition is an unusual subject for a B2B marketing guy to be discussing in his…

Jay Leonard
July 7, 2015
B2B Marketing

Customer Service Lessons from Walt Disney

Customer Service Role Model Disney is one of my favorite companies on the planet. I’ve been to Disneyland and Disney…

Jay Leonard
July 7, 2015
Customer Experience

Forget Link Building: Time to Embrace the Google Knowledge Vault

SEOs and marketers, you better hold on to your keyboards, because Google may be about to fundamentally restructure how its…

Jay Leonard
July 7, 2015
Business Articles

Is Your Content Worthy Of A Second Click?

There’s so much emphasis placed on getting the coveted click. We measure click-thru rates, likes, and upvotes. We worry about…

Jay Leonard
July 6, 2015
Content Marketing

6 Retention Marketing Strategies

Without customers, you won’t have much of a business. The tricky part is, most companies make the mistake of focusing…

Jay Leonard
July 6, 2015
Marketing

3 Reasons Why Women In Tech Are On The Rise

It's evident to anyone in the startup or tech industry that women are still underrepresented in technical or founder positions.…

Jay Leonard
July 6, 2015
Leadership

Four Tips For Effective Leadership Communications

Business owners and key executives create their company culture and that culture drives their organization’s results. If you are a…

Jay Leonard
July 6, 2015
Leadership

Survey: Managing A Healthy Click Through Rate Is The Biggest Email Marketing Challenge

Today’s marketers work in an environment where they have access to thousands of tools for delivering their messages. Studies endorse…

Jay Leonard
July 6, 2015
Business Articles

Google’s Mobilegeddon: Get Your Website Ready For Mobile. Now

In case you missed Google’s latest mobile search update, effective April 21st the search engine will rank websites in search…

Jay Leonard
July 5, 2015
Business Articles

5 Kinds Of Mobile Apps For Every Productive Content Marketer

I can’t imagine my life without mobile apps. I use them to get things done, get inspired and do my job…

Jay Leonard
July 5, 2015
Content Marketing

Tools I Use To Amplify Social Campaigns

I’m amazed at how much of a one-person operation I’ve become on social media, with a little support from my…

Jay Leonard
July 5, 2015
Business Articles

The CMOs Ultimate Social Sharing Cheat Sheet

Social-sharing strategies are straightforward in theory, but installing all the sharing buttons and resizing images can slow you down. That's…

Jay Leonard
July 4, 2015
Business Articles

Small Business Marketing: Do I Need A New Website?

A website is the hub of a small or medium business’ online presence. Being the central point of a digital…

Jay Leonard
July 4, 2015
Small Business

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