Jay Leonard

While the words "brand newsroom" might conjure images of reporters furiously typing away to meet deadlines, today's brand newsrooms are…

It's halftime of 2015. Your sales team just finished a quick 4th of July breather. Here are 5 quick pep talks from…

…Should Be Using It! Instagram is the fastest growing social media platform in the United States. In 2014, its user…

Most cash strapped Startups have a non-existent marketing budget. But marketing is one area where sweat equity and creativity can…

Well-known leaders are frequently admired for their passion, confidence, focus, and smarts. However, when CEOs were asked to identify the…

The fashion ecommerce sector has seen a meteoric rise over the last few years. No surprises here, this trend is…

About a year ago I had lunch with an acquaintance who runs a successful clothing business, on Facebook. At one…

Instagram has been gaining some serious traction in the last few months. Businesses are all heading there, and all the…

Text messaging isn’t just for pushing parking meter reminders or announcing severe weather. Ahead-of-the-curve companies are using text for two-way…

It seems like every day, hundreds of how-to posts are published telling you how to publish interesting and entertaining branded…

Do you know? If you have a website, it’s something you should know. Google Analytics is a free tool that…

Customer Service Culture In the past year or so we’ve seen the word customer success used by a number of…

Google Hummingbird? Isn’t that, like, so 2013? Well, yes. But Google algorithm updates, or in Google Hummingbird’s case, complete algorithm…

Social media is here to stay! I know I know…many of you are probably ready for me to stop chumping…

If you've been fumbling around on social media for marketing insight, you've undoubtedly come across marketers and agencies deeming themselves…