Seth Godin proposes a really interesting hierarchy of the permissions a brand can have from a consumer. Permission to talk…
- Home
- Author: Jay Leonard
Latest Articles By Jay Leonard
After your company’s website launched, setting up your Google Analytics account was probably one of the next items on your…
Confidence is often cited as one of the most critical factors affecting professionals when it comes to presenting and speaking…
Orchestrating the diverse platforms, engagement sources and data types that drive demand generation campaigns is one of the most important…
In his best-selling book, The Power of Habit, author Charles Duhigg explains a simple three-step process that all habits follow.…
What makes a top-notch content marketing campaign is a mix of phenomenal strategies, out-of-the box ideas and thoughtful execution. What…
Instagram is viewed as a bit of a savior for brands that struggle in the world of social media marketing.…
No one likes outdated stats! Take a look at these insane explainer video stats - new for 2016! If there's…
Effective social media marketing means pulling together your entire client’s data. Achieving maximum grasp of your clients requires you to…
Social media is a good thing and has become one of today’s most effective media platforms. It makes it possible…
I don’t have a lot of fears. I wouldn’t say that I’m brave, maybe I’m more ignorant to the consequences.…
As you grow your small business, responsibilities begin to pile up. The time you need to spend at work can…
Recently, I was asked by Junior Achievement to speak to high school students at William B. Travis, during entrepreneurial week.…
Writing perfect content for your target audience can be difficult, especially if you’re a small business. I’m here to tell…
We are living in a customer-driven era where technology is evolving around the way consumers think, communicate, work, and purchase.…
Women have come a long way in the world of tech and business. Although there is still a notable gap…