Jay Leonard

Storytelling, storytelling, and more storytelling. Seems like every marketing book, blog (including mine if you’ve been reading this week’s posts)…

As of these days, when people needed something, everything goes online - be it in shopping, banking, entertainment, social networking…

As a growing business adaptation is keen. It’s always important to keep a continuous progress. Being in a management position…

According to recent reports by Forbes.com, 90 percent of ad agencies and marketers believe that display ads are a great…

Marketing only remains valuable for an organization if there is a continuous effort to improve every facet of the marketing…

Do you want your photo displayed on search results in google for any articles you write on your blog? By…

LinkedIn is the latest social media site to adopt a highly visual layout which started with Facebook’s timeline. While many…

Like most patriotic Americans, I enjoyed #Election2012. The first Twitter election captivated us all for months and continued hours after…

There’s a simple secret to a productive workplace and a successful business - maintaining high morale amongst employees. So how…

Inbound marketing is a powerful way increase lead generation and create new business opportunities.  To get more leads for your small business,…

There are very few products that hit the market running and pull in the revenues that the organization had hoped…

Marketers are always on the lookout for benchmarks and averages to help guide their marketing campaigns. When it comes to…

So you’re ready to start a new WordPress website, and you want to install it on your own web hosting…

For more than a decade, the marketing industry has been espousing the benefits of 1to1 marketing: increased response rates and…

Every day, we are hit with advertising, whether we notice it or not. Some of it you might filter out…