Jay Leonard

So you're about to launch an awesome new website and want to make sure your SEO is on point -…

Content is undoubtedly crucial for telling your brands story. The question is how do you encourage your audience to engage…

How do you do account-based marketing? Here’s a list of 22 tactics account-based marketers can use to reach and engage…

We have tons of data. But do we understand what it's telling us, what it means? Knowledge without understanding is…

By now you’ve probably heard the story of Tay, the AI-powered chat bot Microsoft debuted last Wednesday. Things started off…

You are making the decision to evaluate a CRM and marketing automation platform. This is a smart decision and one…

The concept of “viral” videos is relatively new as compared with intellectual property rights, which have been around for decades.…

The main digital priorities for companies in 2016, as outlined in the EConsultancy Quarterly Digital Intelligence Briefing: 2016 Digital Trends…

Failure isn’t always preventable. Sometimes truly disastrous things happen. But failing isn’t always the end of the world. For some…

In the 1920s, a German man named Eugen Herrigel moved to Japan and began training in Kyudo, the Japanese martial…

One of the hottest trends in business right now is the topic of employee retention and satisfaction. Business owners and…

Think of a time when you couldn’t read your email. Not because you didn’t want to, but because you physically…

In the very near future, millennials (ages 18-36) will have the greatest combined purchasing power in history. Connecting with the…

You know you have bad writing habits. You have tried all you could, to get rid of it, but you…

Marketers have a well-deserved reputation of being creative types, thinking outside the box and experimenting with new ideas that build…