“Work consists of whatever a body is obliged to do, and that Play consists of whatever a body is not…
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Latest Articles By Jay Leonard
One of the biggest challenges facing landscaping business owners that I talk to is that of generating well qualified leads…
Jay Leonard
December 13, 2012
Online Marketing
Social networks are for kids. They’re just places where teenagers and college kids share pictures and videos of themselves doing…
Jay Leonard
December 11, 2012
LinkedIn
The art of haggling is something that dates back thousands of years; in many cultures it is still what the…
Jay Leonard
December 10, 2012
Travel & Leisure
It’s often the case that a new fiscal year turns up before an organization has had time to formulate a…
Jay Leonard
December 10, 2012
Marketing
The widespread adoption of Internet, social, and mobile technologies has shifted power from the producer to the consumer. In this…
Jay Leonard
December 6, 2012
Online Marketing
A 2012 Nielsen report indicated that almost two-thirds of consumers prefer to shop with companies that support programs giving back…
Jay Leonard
December 5, 2012
Infographics
Earlier this week I presented a webinar, “Digital Experience Trends for 2013”. I have a hard time separating the concepts…
Jay Leonard
December 3, 2012
Online Marketing
What is List.ly? List.ly is a list building website that allows you to build and curate shareable lists. These are…
Jay Leonard
November 30, 2012
Marketing
I will keep sharing materials from my online course on Udemy.com called The Marketing Plan Seminar, allowing my followers to…
Jay Leonard
November 29, 2012
Marketing
How many times have you gotten to your child’s basketball game only to learn that they’d forgotten a very important…
Jay Leonard
November 27, 2012
Travel & Leisure
The pace in which Internet speed and access has increased combined with the rise of social media have made businesses…
Jay Leonard
November 27, 2012
Marketing
For many of us in the field, telemarketing can be a very tricky, unforgiving business. You must appeal to your…
Jay Leonard
November 23, 2012
Marketing
Lessons From Viral Marketing It turns out that all Kia's "urban crossover," the Soul, needed to become popular and sell…
Jay Leonard
November 22, 2012
Marketing
Companies are always creating new products that’ll eventually infiltrate its market and make its way into consumer individual’s homes. But…
Jay Leonard
November 21, 2012
Marketing
As a member of the CEO Connection team, I have the opportunity to attend CEO Boot Camps with our members…
Jay Leonard
November 19, 2012
Leadership