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Email Marketing

Email is not dead. It is still increasingly important to execute efficient email marketing campaigns. Check out these email marketing tips and best practices.

2014 Estimated Global Email Spam Rate is 64%. That’s Almost 2 Out of 3 Emails!

Whatever the device you use to check your mail, mobile, desktop or tablet, there’s one thing in common: spam in…

Connor Brooke
May 7, 2014
Email Marketing

How to Grow Your Email List (Pain-Free)

Fact: Email Marketing is on the rise again Fact: Your contacts database deteriorates with time Fact: You have to constantly…

Connor Brooke
May 7, 2014
Email Marketing

4 Tips to Improve Email Data Quality

You may be the savviest salesman in the world but, at the end of the day, you’re only as good…

James Spillane
April 24, 2014
Email Marketing

3 Tactics to Get a Higher ROI on Email Marketing

With the recent hubbub around marketing automation companies getting funded or bought out, many companies are still wondering how to…

Jay Leonard
April 22, 2014
Email Marketing

6 Dos and Don’ts to Improve Your Email Newsletters

Email is critical for both B2B and B2C companies and can be a powerful way to communicate with customers and…

Connor Brooke
April 15, 2014
Email Marketing

Hypnotise Your Email Readers: Make Them Click Through

These three hypnotic tips will entice your readers to open and click through your email.  Assuming your marketing email breaks…

Jay Leonard
April 4, 2014
Email Marketing

Happy Birthday! Balloons, Cake and Email

Birthdays rule. You get cake, balloons, presents, and…. free cinnamon sticks– or rather,  emails about birthday freebies or promotions from…

Alan Draper
April 3, 2014
Email Marketing

The 9 Best Email Subject Line Styles to Increase Your Open Rates

How many unread emails do you have in your inbox? 300? 800? Or maybe, if you’re like me and are…

Jay Leonard
March 31, 2014
Email Marketing

13 Useful Tips for Integrating Email Marketing and Social Media

Besides the obvious stuff, like adding social media icons in the header and footer of your email template, testing subject…

Alan Draper
March 29, 2014
Email Marketing

Trigger Words to Get You In—or Knock You out of—the Inbox

The number one priority for any email marketer is quite simple: Ensure the emails you send actually make it to the…

James Spillane
March 22, 2014
Email Marketing

Three Emails You Should Send in March to Capitalize on the Madness

According to the NCAA, 181 million viewers will tune into the three-week basketball bonanza known as March Madness. Brackets, pools,…

Connor Brooke
March 19, 2014
Email Marketing

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