Email Marketing Archives

Top 10 Best Cold Email Software in 2023 — Which is Right for You?

by Aneeca Younas - With the best cold email software, you’ll be able to effortlessly create custom email sequences and drip campaigns, send…

November 10, 2022

Best Email Help Desk Software: 10 Email Ticketing Systems For 2022

by Nick Saraev - One of the biggest problems with customer service is that it’s often difficult to track and manage customer interactions.…

April 1, 2022

Cut and Waste: Are Your Marketing Emails Being Clipped?

by Mike Parry - Websites are displayed in web browsers. Browsers, for the most part, agree on how things should work. There’s a…

January 19, 2022

What is Experiential Marketing? (And How to Incorporate It Into Marketing Emails)

by Alejandra Zilak - Once upon a time, in a galaxy far away, marketing entailed promoting your business in a TV commercial or…

January 18, 2022

The 9 Best HubSpot Email Marketing Tools That Help Support Best Practices and Drive Results

by Alejandra Zilak - How many marketing emails are currently in your inbox? And how many times have you interacted with a business…

January 18, 2022

5 Data-Driven Resolutions for a Great Email Year in 2022

by Kathleen Rogers - As you put your 2022 marketing plans together, you’ll concentrate on acquisition, budget and campaigns. We would like to…

January 4, 2022

3 Factors to Consider When Choosing the Best Time to Send a Marketing Email

by Christa Tuttle - Everyone’s email inbox is consistently receiving emails, especially marketing emails. These emails typically are spread throughout the day with…

January 3, 2022

Email Design Tips to Boost Your Open Rates

by Rochelle Williams - You spend hours crafting the perfect email, finally hit send, and then reality hits you. What if your subscribers…

January 3, 2022

9 Tips to Build a Relationship with Your List and Make It Profitable

by Karen Repoli - When I first dipped my toes in the internet marketing game, the prevalent catch phrase was, “the money is…

January 2, 2022

9 Popular Email Marketing Strategies to Stop Doing ASAP (+13 to Do Instead)

by Kristen McCormick - Every marketing channel lives a different life. SEO is pretty stable but has to stay focused because of algorithm…

December 31, 2021

Top Email Marketing Trends for 2022

by Beatriz Redondo Tejedor - To the outsiders, it can sometimes feel like email hasn’t changed that much since it was created. Maybe this…

December 29, 2021

9 Benefits of Email Marketing: How It Can Help You Grow Your Business

by Alejandra Zilak - When it comes to marketing your business, it’s good to get creative. You redesign your website, come up with…

December 25, 2021

How to Develop an Email Marketing Strategy That Drives Sales (+ Examples)

by Alejandra Zilak - Email marketing. Everyone’s doing it. You receive them every day. You may even have an inbox exclusively designated for…

December 21, 2021

12 Email Marketing Best Practices for Building Relationships

by Alejandra Zilak - Email marketing has a lot of benefits: You can communicate directly with your target audience, you can personalize them,…

December 19, 2021

Email Marketing: A Complete Guide to Increasing Lead Generation and Conversion Rates

by Alejandra Zilak - When it comes to marketing, there are a myriad ways to reach your audience. Traditional forms of TV and…

December 16, 2021

How Email Helps Solve Holiday Shopping Supply Chain Issues

by Beatriz Redondo Tejedor - Forget holiday shopping; it’s supply chain issues that are making headlines. While email marketers will still mark those big…

December 14, 2021

Improve Your Email Strategy By Monitoring These 8 Email Marketing Metrics

by Polina Zakaryan - Despite the fact that email marketing is one of the oldest forms of inbound marketing, it continues to be…

December 14, 2021

16 Unforgettable Year-in-Review Email Examples (+How to Write Your Own)

by Kristen McCormick - Take a trip back to high school with me real quick. The day everyone looks forward to. The release…

December 13, 2021

16 Addictively Awesome Year-in-Review Email Examples (+Tips!)

by Kristen McCormick - Take a trip back to high school with me real quick. The day everyone looks forward to. The release…

December 12, 2021

Top 9 Email Mistakes Marketers Make During the Holiday Season

by Andriy Zapisotskyi - The Christmas holidays are almost here! Though it’s a cheerful period for everyone, it’s also a “hot season” for…

December 8, 2021

Holiday Email Marketing Best Practices

by Marika Zinca - The holiday season is the most special time of the year and a huge opportunity for publishers to shine.…

November 29, 2021

4 Ways to Improve Your Next Email Campaign

by Syed Balkhi - Email marketing is one of the oldest and most powerful digital marketing strategies of all time. Believe it or…

November 25, 2021

10 Reasons to Be Thankful for Email

by Paula Chiocchi - Email volume growth has nearly tripled since the pandemic began, according to data shared in the recent Litmus 2021…

November 24, 2021

B2B Email Marketing – 10 Signals It’s Time To Validate

by April Paige - Email validation isn’t just for consumer marketers. B2B email marketers also need to be sure their lists are accurate,…

November 23, 2021

7 Cold Email Mistakes to Avoid

by Thomas Griffin - While it might seem simple enough, cold emailing is an important form of marketing that you can easily get…

November 22, 2021

How to Rock Email Automation

by Justin Wong - So you went through the trouble of building up an extensive email list; now what? Are you utilizing your…

November 21, 2021

Tips From a Junior Email Developer

by Mike Parry - As a fresh media graduate looking to make a start in my career, I did not expect to join…

November 12, 2021

Top Email Validation Tools and How to Leverage Them

by Amber Wilcox - Email marketing is at the heart of any good inbound marketing campaign. Email helps provide communication about your brand,…

November 12, 2021

5 Email Marketing Trends to Watch for in 2022

by Tom Wozniak - As we head toward the end of 2021, it’s been a challenging and successful year for the digital marketing…

November 7, 2021

Why Are My Emails Bouncing? Email Authentication for Small Business

by Bridget Brown - Have you experienced lower-than-usual open rates for your email marketing lately? If you open an email marketing campaign and…

November 4, 2021

How Apple’s IOS 15 Update Affects Your Email Marketing

by Larisa Bedgood - With its recent IOS 15 update, Apple released a series of privacy updates designed to protect consumer privacy by…

October 30, 2021

Apple Mail Demographics: What It Means for Email Marketers

by Beatriz Redondo Tejedor - The long-used cornerstone for measuring email success – the open rate – could be in danger as a result…

October 27, 2021

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