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Email Marketing

Email is not dead. It is still increasingly important to execute efficient email marketing campaigns. Check out these email marketing tips and best practices.

How to Build Your Email List [Guide]

Building a quality, responsive email list is one of the most crucial steps for effective email marketing. So, VerticalResponse is…

Jay Leonard
July 24, 2014
Email Marketing

Why Excluding Links in Email is a Short-Term Approach to Combating Phishing

South Africa is the most phished country out of the top 10 geographies surveyed in the latest Symantec Internet Threats…

Jay Leonard
July 19, 2014
Email Marketing

Why Self-Hosted Email Servers Beat ESPs

One thing in my email experimentation and quest to find the best email marketing solution has been clear: Hosting your…

Jay Leonard
June 19, 2014
Email Marketing

10 Amazing Email Marketing Statistics For 2014

We’re only halfway through 2014, but there are already quite a few amazing email marketing statistics out there that demonstrate…

Alan Draper
June 19, 2014
Email Marketing

Two Database Marketing Principles to Increase Email Marketing ROI

Building an email list is vital for online business success. But it takes time, money, and work. Here are two…

Jay Leonard
June 3, 2014
Email Marketing

3 Ways to Make a Great First Impression With Your Welcome Emails

First impressions count. Whether you’re on a first date, job interview or sending your very first email these impressions are…

Jay Leonard
May 29, 2014
Email Marketing

An Email Marketing Method For SEO Related Service Providers That Actually Works

As an Internet marketing services agency in the US MidWest, we are cold-called and email spammed every day from domestic…

Connor Brooke
May 26, 2014
Email Marketing

What to Test – Part 3

Welcome to the latest edition of our new weekly blog series, What to Test. Each week, we will introduce a…

Jay Leonard
May 24, 2014
Email Marketing

How to Get Your eMails Opened – Increase Open Rates, Increase Sales

When it comes to eMail marketing, not much is more important than how to get your emails opened. If you…

James Spillane
May 14, 2014
Email Marketing

Warming a New Email Sending IP Address: Why It’s Important and How to Do It

The idea of “warming” a new email sending IP address is frequently mentioned by email service providers (ESPs) and marketing…

Alan Draper
May 14, 2014
Email Marketing

5 Elements of an Effective Call to Action

A call to action – every email’s gotta have one. After reading your email, your recipients should have a clear…

Connor Brooke
May 11, 2014
Email Marketing

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