Companies continually look for ways to outperform their competitors. One way is to apply analytics to their treasure trove of…
Customer Experience
In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.
Since 2003, the role of the Chief Customer Officer has gone from numbering under 30 to numbering in the thousands…
It’s not a big secret that the way marketers gather information on customers is changing. It’s changing because customer data…
In the last few months, I carried out a global study with SSI (fieldwork & research) and No Problem! (translations).…
Positive interaction with customers offers businesses valuable connections with buyers, business partners and contacts. Improving these connections requires putting special…
“Success is neither magical nor mysterious. Success is the natural consequence of consistently applying basic fundamentals.” – Jim Rohn (“rags…
There are a lot of great books out right now about customer experience management and customer service principles. I've read…
"Have it your way," has been Burger King's motto on-and-off for the past three decades. No matter what you think…
Every business based on the Online Selling model is required to pay due attention to the experience it has to…
Almost every company measures Customer Satisfaction or its variations at considerable expense and effort. Some companies attempt to use the…