One of the most valuable assets a company owns is its employees, and ensuring their happiness can be one of…
Customer Experience
Customer Experience
In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.
Like the hundreds of thousands before me, last week I found myself calling into Comcast's customer service department to complain…
Customer Experience
The move from a physical to an Internet retail model has made brand trust a necessity for success. The Internet…
Customer Experience
That it costs 5-7x more to acquire a customer than it does to retain one isn’t entirely true. The origins…
Customer Experience
The business you started a while ago has been strolling along, and after lots of hard work, you are starting…
Customer Experience
Busting the fallacies surrounding online reviews, one myth at a time. Myth 1: "Online reviews are all fake!" Busted: Although…
Customer Experience
For those not familiar, Google Trends is a free tool that allows users to explore trending search queries and compare…
Customer Experience
When journalists call me to evaluate sales numbers during a specific cycle, they usually want to talk about simple year-over-year…
Customer Experience
In a previous blog post, I had introduced the “SIMPLE” framework to increase your sales effectiveness. I had elaborated on…
Customer Experience
We now understand that banner blindness greatly affects how well display advertising works and its growth. Most consumers have learned…
Customer Experience