While e-commerce sites can be extremely convenient, they may come up short in certain areas. Most notable is the inability…
Customer Experience
In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.
My friend Scott Stratten has a great part in his UnSelling keynote. He talks about how the sale is not…
It was a long day, ending with a three-hour wait for the auto service workers to change a tire on…
Delivering the customer experience The new high ground for the CMO Research from Tenet Partners indicates that brands that are…
Before Contactually, I was running a software consulting firm. As we were starting to grow, a mentor gave me the…
Recently I wrote Responding To Customer Experience Disasters. It’s stimulated some interesting discussion, some deeply personal because of the situation…
Ringing in a New Year is a great time for businesses to take some time to reflect on the successes…
Every startup relies on their early adopters to scale and grow up. Every business, even Apple and Google, once started…
As much as we try to develop, implement, and execute outstanding customer experiences, sometimes things fall apart and we have…
One of my favourite things about SEO today is its diversity. When I first started in the industry, it was…