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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

100 Impactful Marketing Words (and 75 You Should Avoid)

How can you grow online through the right marketing power words, and which should you avoid? In online marketing, the…

Jay Leonard
January 29, 2019
Marketing

Want to Grow Your Business? Focus On Your Current Customers, Research Says

In content marketing, we talk a lot about the importance of reaching new customers and expanding our markets to achieve…

Jay Leonard
January 28, 2019
Customer Experience

Capture Customers’ Hearts and Sales This Valentine’s Day With Email Marketing

Did you know that in 2018, Valentine’s Day spending hit a record-breaking $19.6 billion? It’s no wonder that Valentine’s Day…

Jay Leonard
January 28, 2019
Email Marketing

How Digital Has Transformed Employee Engagement Strategies and What CMOs Can Do About It

Employee engagement is a constant work in progress for organizations. According to Gallup, only 34 percent of employees in the…

Jay Leonard
January 28, 2019
Business Articles

Understanding the True Value of an Online Customer Portal

Too often, customers rush to the phone whenever an issue or question pops in to their mind. While having customer…

Jay Leonard
January 28, 2019
Business Articles

Facebook Announces It’s Merging Messenger, WhatsApp and Instagram

Exciting news. Facebook is planning on integrating the messaging services of WhatsApp, Instagram and Facebook Messenger. While all three apps…

Jay Leonard
January 28, 2019
Business Articles

Why is the Role of Revenue Operations Critical in ABM?

Over the last few years, the term “revenue operations” (often referred to ask RevOps) has come up more and more…

Jay Leonard
January 25, 2019
B2B Marketing

How to Reach Millennials with Inbound Marketing

Millennials. They make the news a lot – and for a good reason. This generation, born between 1981-1996, will become…

Jay Leonard
January 25, 2019
Inbound Marketing

10 Ways to Grow Your Business with Video

Video Trends to Kickstart Your Year 2018 was a year where we were asked to help businesses use video in…

Jay Leonard
January 24, 2019
Business Articles

Digital Marketing: Keyword Research 101

Basic keyword research plays a fundamental role in any marketing effort and should be the starting point when creating a…

Jay Leonard
January 24, 2019
Digital Marketing

How to Minimize Employees Wasting Time At Work

Having employees can be a great way to grow your business and get more done. In fact, you may reach…

Jay Leonard
January 24, 2019
Business Articles

Want A Happier 2019? Do This One Thing And You’ll Get It

Would you like to know the “One Rule to Happiness”? Here it is… “there is no one rule!” It’s a…

Jay Leonard
January 24, 2019
Leadership

5 Reasons to Create an Affiliate Marketing Program

Do you know the most cost-effective way to generate a steady stream of new customers? If your answer is “no”,…

Jay Leonard
January 23, 2019
Business Articles

Understanding Website User Engagement with Google Analytics Metrics

15 seconds. The amount of time that most users spend on a website and the amount of time you have…

Jay Leonard
January 23, 2019
Business Articles

These Are the Warning Signs for Poor Customer Service

Many entrepreneurs are struggling with waning revenue despite the fact that they believe their company is running smoothly. More often…

Jay Leonard
January 23, 2019
Customer Experience

How to Change a Career Not a Job

No surprise that in this economy more and more people are toying around with the idea of changing careers. For…

Jay Leonard
January 23, 2019
Business Articles

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