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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Welcome to Events – A New LinkedIn Feature

Towards the end of last year LinkedIn started rolling out Events, a feature aimed at providing members with “an easy…

Jay Leonard
February 12, 2019
LinkedIn

The Psychology Behind Using Gamification for Channel Success

In third grade, I remember winning a top prize in my non-mandatory elementary school science fair with an amazing papier-mâché…

Jay Leonard
February 12, 2019
Marketing

Reducing Churn: ROI-Focused SaaS Strategies for Customer Success

Fear of customer churn can make you feel you’re standing above a trap door, like the floor could fall away…

Jay Leonard
February 12, 2019
Customer Experience

How Remote Teams Work Together

Working remotely is about mutual trust. It’s the same as assessing the security of your home, the reliability of your…

Jay Leonard
February 11, 2019
Leadership

The Top Brand Awareness Tools You Should Be Using

We’ve been talking a lot about brand awareness lately. Which is exactly why we wanted to write up a brand…

Jay Leonard
February 11, 2019
Marketing

How the Quality of Your Photography Affects the Perception of Your Business

The shirt that I’m wearing right now, I bought on a whim. I don’t like buying clothes, but scrolling through…

Jay Leonard
February 11, 2019
Marketing

The Evolution of the Transactional Email Workflow

Back in the early days of the internet, transactional emails were hard-coded into backend systems, where a customer’s action would…

Jay Leonard
February 11, 2019
Digital Marketing

Shark Tank Deal: TushBaby Accepts $200,000 From Lori Greiner

Owner and creator of the TushBaby baby carrier, Tammy Rant, entered the Shark Tank in hopes of securing $200,000 in…

Jay Leonard
February 11, 2019
Entertainment

Shark Tank Deal: Moki Doorstep Accepts $3 Million From Daymond John

Husband and wife Zach and Alyssa Brown came to the Shark Tank seeking $150,000 for 5% of their business, Moki…

Jay Leonard
February 11, 2019
Entertainment

The Secret Sauce for Successful Social Media Video Marketing

The social media feed of today is replete with video content as opposed to text and images. More video content…

Jay Leonard
February 8, 2019
Business Articles

4 Simple Content Optimization Tips to Apply Today To Start Getting More Traffic

Between 2011 and 2016, the companies started publishing 800% more blog posts per month on average. All the hype around…

Jay Leonard
February 8, 2019
Content Marketing

Is Employee Efficiency an Issue? Here Are the Best Ways to Improve It

I believe that talented and qualified employees are truly a blessing to any company. In fact, studies have found that…

Jay Leonard
February 8, 2019
Business Articles

3 Ways to Boost Sales with Social Proof Marketing

When we see people we know or admire purchasing products or trying out certain restaurants, something tells us we have…

Jay Leonard
February 8, 2019
Business Articles

The Brilliance of Burger King’s Social Media Campaign (And What We Can Learn From It)

A handful of social media influencers recently noticed that Burger King’s official Twitter account was liking their old tweets. And…

Jay Leonard
February 8, 2019
Business Articles

How Technology Improves Workplace Productivity: Strategies, Benefits, and Best Practices

It’s no secret that technology has become a valuable asset to any company or organization in today’s business environment. The…

Jay Leonard
February 7, 2019
Business Articles

Responsive Web Design Questions About Mobile SEO

Users are bouncing, conversions are sparse and sales are way down. Or, *insert in your problem here.* Whatever the concern,…

Jay Leonard
February 7, 2019
Business Articles

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