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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How Much Should You Plan To Pay Your Social Media Community Manager?

Thinking About Hiring Social Media? How Much Should You Expect to Pay For Social Media Employees & Contractors? (Updated from…

Jay Leonard
August 16, 2012
Business Articles

‘Barbara Walters’ Job Interview Questions – They’re Back!

In her heyday on TV, Barbara Walters nearly always ended an interview with some famous (or infamous!) personality by asking…

Jay Leonard
August 16, 2012
Business Articles

5 Ways Tennis is Like Business

It takes skill, determination, stamina, and tenacity to win in tennis. Tennis can teach us a lot about how to…

Jay Leonard
August 16, 2012
Business Articles

E-Receipts: The Macy’s Receipt Wins Big in Customer Convenience & Data Collection

I'm an eternally indecisive shopper. So when I absolutely can’t decide between two or three of something, say curtains, I…

Jay Leonard
August 16, 2012
Customer Experience

Be a Practicing Brand Yogi: How to Brand Successfully for the 21st Century

Centre yourself, greet the new day and open to the vision: we will remain open, move with the times, bend…

Jay Leonard
August 16, 2012
Branding

The Future of Badging: 4 Success Mandates

Online retailers continue to make strides in their mission to replicate the in-store experience on their websites. A key focus…

Jay Leonard
August 16, 2012
Business Articles

More Brands Joining Instagram And With Good Reason

Perhaps it's the "Pinterest Effect" - the social media network that is all about the visual side of life, but…

Jay Leonard
August 15, 2012
Branding

Twitter Tips For Business

Like Facebook, Twitter has seen meteoric rise in the past five years and with more than 140 million active users,…

Jay Leonard
August 15, 2012
Business Articles

Credit Awareness: Taking the Necessary Precautions to Prevent Late Payment

There is nothing more annoying than when a customer misses their payment date. You’re left in the position to track…

Jay Leonard
August 15, 2012
Finance

Social Media Marketing: The Rules of Engagement

Whether you’re looking for customers or career opportunities you know you’ve got to be and be seen online. The question…

Jay Leonard
August 14, 2012
Business Articles

5 Keys of Mobile Click-to-Call Campaigns

Click-to-Call mobile marketing is becoming more popular. Instead of paying Google Adwords for a click, you pay them for the…

Jay Leonard
August 14, 2012
Business Articles

5 Language Problems When Outsourcing To Multiple BPO Firms

When you hire different service providers from around the world for your operations, you will likely encounter a major business…

Jay Leonard
August 14, 2012
Marketing

eDiscovery: What if Your Company is Involved in a Lawsuit?

When it comes to issues like compliance and eDiscovery, a lot of businesses just don’t want to think about it.…

Jay Leonard
August 13, 2012
Online Marketing

The Challenges Young Entrepreneurs Face

Running a business at any age is tough. You will experience just as many successes as failures; there will be…

Jay Leonard
August 13, 2012
Business Articles

Express Yourself: 6 Ways to Get Creative with Facebook Cover Photos

First impressions are lasting. So naturally it’s important to make a good one. What does this have to do with…

Jay Leonard
August 13, 2012
Business Articles

Top 4 Reasons to be a Hotel Manager

Obviously, there are various professions to make a career in; however, an excellent choice for outgoing, and organized people is…

Jay Leonard
August 13, 2012
Travel & Leisure

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