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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How To Make A NoFollow Link In Your WordPress Blog Post

Tell GoogleBot Not To Follow That Link! So, we’ve discussed how “nofollow” type links are the ONLY links that Google…

Jay Leonard
November 6, 2012
Blogging

Lead Nurturing for Small Business: Statistics

Inbound marketing is a powerful way increase lead generation and create new business opportunities.  To get more leads for your small business,…

Jay Leonard
November 6, 2012
Marketing

Go-to-Market: Organizing Marketing to Generate Revenue

There are very few products that hit the market running and pull in the revenues that the organization had hoped…

Jay Leonard
November 5, 2012
Marketing

Facebook’s FB.ME Link Shortener: What is the FB.ME Link? [Full Guide]

Facebook offers several creative ways to shorten URLs, making them more user-friendly for web and email use. This fluidity between…

Jay Leonard
November 5, 2012
Business Articles

How Red Bull Got Everyone To Talk About Their Brand

When Red Bull decided to sponsor Felix Baumgartner's record attempt to jump from the edge of space, they probably had…

Jay Leonard
November 5, 2012
Branding

Your 24-Hour Mobile Marketing Action Plan

I know you’ve been hearing for years now about the tremendous opportunity that mobile marketing presents; but have you acted…

Jay Leonard
November 5, 2012
Business Articles

Customer Driven Marketing Strategy

What is a ‘customer driven marketing strategy’ you ask? It is a marketing strategy that keeps your customers squarely in…

Jay Leonard
November 5, 2012
Customer Experience

What’s a Good Conversion Rate on Google AdWords? Average Conversion Rates by Industry

Marketers are always on the lookout for benchmarks and averages to help guide their marketing campaigns. When it comes to…

Jay Leonard
November 4, 2012
Online Marketing

Setting Up WordPress From Scratch

So you’re ready to start a new WordPress website, and you want to install it on your own web hosting…

Jay Leonard
November 4, 2012
Online Marketing

The Importance of Studying and Observing Your Audiences on Social Networks

Technology has changed how many businesses operate and have forced them to re-evaluate their marketing strategies. Websites like Pinterest, Facebook,…

Jay Leonard
November 3, 2012
Content Marketing

Marketing on Pinterest: Add a Price Tag to Products on Pinterest

How to Add a Price Tag to Products on Pinterest Retailers and e-commerce sites, from behemoths to Etsy hobbyists, are…

Jay Leonard
November 3, 2012
Business Articles

How Search Engines Work Using a 3 Step Process

All search engines work using a 3 phase approach to managing , ranking and returning search results. But a lot…

Jay Leonard
November 2, 2012
Business Articles

How Many Ads Does Google Serve In A Day?

Ad impressions are a crucial metric in online advertising, revealing how often your ad appears on a webpage. By understanding…

Jay Leonard
November 2, 2012
Online Marketing

The 3 Personalities of Your Social Media Engagement

There’s a simple trick that most marketers use to make their social media engagement more efficient. They use automation and…

Jay Leonard
November 1, 2012
Business Articles

Zero-Segment Marketing: The Path to Customer-Centricity and Exceptional Marketing Results

For more than a decade, the marketing industry has been espousing the benefits of 1to1 marketing: increased response rates and…

Jay Leonard
November 1, 2012
Marketing

The Benefits of Outdoor Advertising

Every day, we are hit with advertising, whether we notice it or not. Some of it you might filter out…

Jay Leonard
November 1, 2012
Marketing

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