Jay Leonard

Marketing only remains valuable for an organization if there is a continuous effort to improve every facet of the marketing…

Poll anyone on what they consider to be the “Great American Novel,” and you’re likely to turn up with one…

My brother Jonathan (with whom I founded exploreB2B) often describes our platform as a “dating site for businesses.” This is…

Let’s say you’ve spent time building a relationship with a journalist you eventually want to pitch. You know the importance…

“One of the effects of living with electric information is that we live habitually in a state of information overload.…

What does your logo say about you?  Your logo is your company encapsulated into an image.  It becomes the identification…

Do you want your photo displayed on search results in google for any articles you write on your blog? By…

There are many questions in life that we still don’t have answers to. Some of these include: What came first,…

With the UK economy finally stabilising, small business are looking for ways to grow and thrive post recession. Of course,…

LinkedIn is the latest social media site to adopt a highly visual layout which started with Facebook’s timeline. While many…

Like most patriotic Americans, I enjoyed #Election2012. The first Twitter election captivated us all for months and continued hours after…

Business confidence among SMEs is high for the next year, according to a Hiscox infographic. SMEs in the UK, US,…

Being organized with your social media efforts is essential because it can be so time consuming. It’s easy to spend…

There’s a simple secret to a productive workplace and a successful business - maintaining high morale amongst employees. So how…

The public deserves competent, efficient, and responsive customer service from the Federal Government. Barack Obama’s Executive Order inspires just that.…