Jay Leonard

Did you know that, according to a recent study, 79% of people who don’t like what they see on your…

We’ve heard a lot of moaning and complaining about LinkedIn not working. We’ll admit it: unlike Facebook, LinkedIn is not…

I recently spotted a Gallup poll that reported that 41 percent of Americans feel that they don’t have enough time…

Wondering how to de-stress at work? Stress from tight deadlines and high stakes can cause us to lose focus. If…

With all the daily pressures of controlling costs, especially payroll, how can we still be successful, and provide the highest…

Use LinkedIn recommendations to gain social proof and a competitive advantage. I often get asked the question when I’m training…

When it comes to influencer marketing, a lot of the content I’ve read over the last year or so has…

The marketing research analyst Gartner recently identified something that it calls the hype cycle. This is the rise-and-fall social response…

After a few years of positive momentum, account-based marketing (ABM) has become an undeniable reality for B2B marketers. In fact,…

Disney, Oasis, REI, Starbucks, Virgin Atlantic, and others excel at delivering omnichannel experiences using AI and machine learning to fine-tune…

What separates a great in-house creative team from a mediocre one? This articles shares some answers, including insight on nurturing…

Most jobs require at least some degree of creativity, but improving creative thinking isn’t the same as improving your raw…

“Email marketing is dead.” That’s what a digital marketer told me while trying to sell me his messenger bot software.…

According to a study done by eMarketer, spending on digital advertising will outpace that of traditional marketing this year. Digital…

Everybody wants leads – there’s no denying it. They drive your business forward. Without leads, who would marketers nurture until…