Buick’s identity in the GM fold places this brand squarely between Chevrolet and Cadillac. It shares this position with GMC,…
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Latest Articles By Jay Leonard
Last week, a friend sent me a Facebook DM: “Should we still be using press releases?” Simple question, but one…
Jay Leonard
March 19, 2019
Business Articles
Even if you collect customer feedback, it won’t have much value if your survey analysis falls short. From not preparing…
Jay Leonard
March 19, 2019
Customer Experience
Is your SaaS startup looking to drive more traffic to its website? Establish itself as a thought leader in the…
Jay Leonard
March 18, 2019
Business Articles
Chatbots are everywhere. These “conversational agents” can help us book a flight, order a pizza, check our bank account balance,…
Jay Leonard
March 18, 2019
Customer Experience
Not all of the business partnerships on "The Profit" have a happy ending. In season 5, Marcus Lemonis attempted to…
Jay Leonard
March 16, 2019
Entertainment
When PLM meets machine learning, Best-in-Class organizations “swipe right” to convert potential to productivity, resulting in better user experiences and…
Jay Leonard
March 15, 2019
Business Innovation
IDC predicts that our global datasphere – the digital data we create, capture, replicate and consume – will grow from…
Jay Leonard
March 15, 2019
Big Data
I recently made a trip to Home Depot to buy a replacement light bulb for my bedside lamp. On any…
Jay Leonard
March 15, 2019
Consumer Marketing
Here the $64,000 question for business owners: what's the best way to boost sales and increase profitability? And here's the…
Jay Leonard
March 14, 2019
Business Articles
Whether you’re building a brand from scratch or embarking on a major rebrand, remember that your visual identity is not…
Jay Leonard
March 14, 2019
Branding
A reliable website hosting provider for WordPress is only the beginning of building your personal brand online. It's crucial to…
Jay Leonard
March 14, 2019
Business Articles
Once you defined your sales and marketing goals, you can tailor your referral program to get you the results you…
Jay Leonard
March 14, 2019
Business Articles
User data has been a really hot topic across many industries, especially digital. Transparency is spreading over the advertising word…
Jay Leonard
March 13, 2019
Business Articles
Go-Globe has released interesting news about YouTube advertising. The numbers are incredible and every marketers should seriously begin to look…
Jay Leonard
March 13, 2019
Infographics
If you are still tossing around the idea of creating a mobile app for your business, it is time to…
Jay Leonard
March 13, 2019
Business Articles