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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

A/B Testing Your Mobile App

A test long used by web developers to make sites more appealing or boost e-commerce sales is now emerging in…

Jay Leonard
January 10, 2013
Business Articles

Pune 52, Changing The Face Of Marathi Movie Promotions

Art needs no language to express itself. The way it is portrayed tells its story and you feel the same…

Jay Leonard
January 10, 2013
Entertainment

7 Trends That Will Drive Marketing Success in 2013

Every year, at this time marketers get their heads down to analyze results of past year and plan for the…

Jay Leonard
January 10, 2013
Marketing

The NHL Lockout Ends: Social Media Analysis Reveals If Fans Will Hold A Grudge

On Sunday, January 6, reports suggested that the lengthy NHL lockout was about to end. Teams are starting to hold…

Jay Leonard
January 9, 2013
Business Articles

Hire for Culture, Talent and Traits, not Skills, Knowledge or Experience

As founder of career community pdxMindShare, I’ve met thousands of professionals over the last decade and heard their unique stories.…

Jay Leonard
January 9, 2013
Business Articles

The New Jersey Night Sky

Buy A Limited Print Edition Location This is the New Jersey skyline from the Hudson River Greenway. The Story It…

Jay Leonard
January 9, 2013
Travel & Leisure

Hell Hath No Fury Like a Customer Scorned

And the heat is usually felt by agents and businesses alike. Can there be a happily ever after? The vocal…

Jay Leonard
January 9, 2013
Customer Experience

Towers Watson & Co: Fundamental Stock Research Analysis

Before looking at a company for investment, it's crucial to understand how well the business has done. After all, as…

Jay Leonard
January 8, 2013
Finance

Taco Bell Knows How To Use Social Media

Social media can be a strong tool for any business or agency. Facebook, Twitter, Google+, and other platforms are great…

Jay Leonard
January 8, 2013
Business Articles

Amazon’s Content Marketing, Old Scientists and Native Advertising Fail

The grab-bag post returns in 2013, offering a platform for three vignettes. Crafted for easy consumption, here goes – Amazon…

Jay Leonard
January 8, 2013
Content Marketing

5 Digital Milestones You May Be Too Young To Remember

The internet is advancing at a breakneck speed and most people have a recollection of some of the most important…

Jay Leonard
January 8, 2013
Online Marketing

Usability: How Do You Convince Them to See the World Through a Different Lens?

A friend asked me if I could take a quick look at a web interface that he was building. I…

Jay Leonard
January 8, 2013
Business Articles

Outsourcing HR: The Pros and Cons of Using a PEO Service

Perhaps the greatest burden for small business starters lies in the area of business management. Our most talented veterinarians, bakers…

Jay Leonard
January 7, 2013
Business Articles

8 Reasons Why New Businesses Fail in Their First Year of Operation

According to Inc Magazine, 33% of new businesses fail their first six months; 75% fail within the first three years…

Jay Leonard
January 7, 2013
Business Articles

Customers Lead Change

What blindsides many mainstream businesses is that market changes can be slow – and therefore go by unnoticed. Change is…

Jay Leonard
January 7, 2013
Customer Experience

Top 20 Free Social Media Monitoring Tools For 2013

The List Every now and then, every digital marketer needs a simple social monitoring tool for different projects, and it's…

Jay Leonard
January 7, 2013
Business Articles

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