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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Compelling Content: 3 Key Points from the Consumer POV [Research]

As content marketers, we rely on research and data to help shape our current and upcoming programs: It’s what helps…

Jay Leonard
July 21, 2013
Content Marketing

Making the Most of Vertical Marketing

It's typical to go to a website and see that a company claims its product is especially beneficial for different…

Jay Leonard
July 19, 2013
Marketing

Christmas in July: Marketing Lessons from Santa

We’re a little past the halfway point to Christmas. And while Santa is probably living it up in the Caribbean…

Jay Leonard
July 19, 2013
Marketing

World of Warcraft’s Stormwind Keep For Sale at the Auction House

For many gamers, there's nothing quite like immersing themselves in a detailed interactive fantasy world. This is definitely one of…

Jay Leonard
July 19, 2013
Business Articles

Lean In: Are Intelligent Working Women Leaning Back?

Motivated by notable figures like Sheryl Sandberg and Marissa Mayer, many women are seeking higher education to boost their careers…

Jay Leonard
July 18, 2013
Infographics

Retrain the Brain: 3 Tips for Redirecting Office Distractions

Between today’s devices, apps and online tools, office workers are pretty set in terms of resources for getting a job…

Jay Leonard
July 18, 2013
Business Articles

8 More Cold, Hard, Content Marketing Stats

Ready for another refreshing blast of cold, hard content marketing facts? In last month’s post,I talked about how content marketing…

Jay Leonard
July 18, 2013
Content Marketing

A Guide to Facebook Insights

Over a billion served, and we’re not talking burgers here. Facebook has evolved from being a place to chat with…

Jay Leonard
July 18, 2013
Business Articles

Content Marketing — How Do You Win the Battle of Crappy vs. Compelling?

I recently got a content order from a search marketing firm that I've done business with over the years.  They…

Jay Leonard
July 18, 2013
Content Marketing

The “Safe Sexting” Tool: Here Are The Possible Dangers Of Snapchat

In today’s tech-driven world, it seems like new trends emerge almost every week. Among social media platforms, Snapchat is one…

Jay Leonard
July 18, 2013
Business Articles

8 Superfoods that Slow Down Aging

There is nothing that can cease the time to flow. As time flows, we age and we cannot stop this…

Jay Leonard
July 18, 2013
Business Articles

From Idea To IPO – Getting Started

An Idea in Motion “The way to get started is to stop talking and begin doing.” ~Walt Disney It all…

Jay Leonard
July 17, 2013
Business Articles

Work Like a Time Lord: 6 Strategies Toward Productivity

Starting a new business venture sure does give you a buzz doesn’t it? The excitement and the thrill that comes…

Jay Leonard
July 17, 2013
Business Articles

Fujifilm India Launches ‘League of Xtraordinary Photographers’ – Facebook Community For Photographers

Great news for photographers! Fujifilm India has started a Facebook community called “League of Xtraordinary Photographers” to connect all X…

Jay Leonard
July 17, 2013
Business Articles

4 Ways to Become a Results Driven Worker

One of the major trends I’ve noticed since the economic crash is the emphasis on outcomes and results above all…

Jay Leonard
July 17, 2013
Business Articles

The 10 Best Fictional Brand Loyalties In TV And Movies

Brand loyalty can be a powerful ally for real-world businesses. But it’s also a common device used in fictional works…

Jay Leonard
July 17, 2013
Branding

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