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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

The Beginner’s Guide to Social Media Metrics: Audience Growth Rate

Social media can be an incredibly important tool for your business. But it can also be overwhelming. You’re following what’s…

Jay Leonard
April 24, 2014
Business Articles

How to Create a Best-In-Class Online Community (Data)

The super-smart team at The Community Roundtable recently released the 2014 State of Community Management report. With social technology and…

Jay Leonard
April 24, 2014
Business Articles

The Mobile Future Demands Marketers Get Back to Basics

Remember the days when phones were mainly used to make calls? Me neither. Now that mobile phones have texting, the…

Jay Leonard
April 24, 2014
Marketing

3 Tactics to Get a Higher ROI on Email Marketing

With the recent hubbub around marketing automation companies getting funded or bought out, many companies are still wondering how to…

Jay Leonard
April 22, 2014
Email Marketing

Spring Cleaning Time! Get Motivated With Tips From Facility Cleaning International

It’s spring, the sun is finally shining through the windows again and suddenly all of those dusty corners are a…

Jay Leonard
April 22, 2014
Business Articles

Using Words with Purpose: Purposeful Language for Powerful Proposals

What’s in a word…a phrase…a sentence…a paragraph? Frankly, quite a lot. Language is more than spelling, punctuation, sentence structure and…

Jay Leonard
April 22, 2014
Communications

Three Ways Online Learning Boosts Employee Productivity and Company Profits

Online learning isn't new, but recent trends have made it simpler for companies to enhance employee productivity and increase profits.…

Jay Leonard
April 22, 2014
Business Articles

Simple Neuromarketing Hacks That Increased Revenue by 65% In The First Round

We’ve just finished our first round of tests with one of our new partners & have interesting results that can…

Jay Leonard
April 21, 2014
Business Articles

12 Lessons From Buffett, Sprinklr And The US Airways Mistweet

Last week, the social media world had a field day. In case you missed it, here’s a quick recap of…

Jay Leonard
April 21, 2014
Business Articles

Inbound Marketing Strategy: A Step By Step Guide For Success

Are you new to inbound or think your current campaigns could use some direction? Over at OverGo we’ve come up…

Jay Leonard
April 21, 2014
Inbound Marketing

Content Marketing: Can It Be Done In Your Spare Time?

I FIT IT IN WHEN I CAN There’s a lot of talk these days about Content, Content Marketing and Content…

Jay Leonard
April 21, 2014
Content Marketing

How To Write A Good Job Description

Most job descriptions that are written make companies look like robots. We need to stop doing this, it’s an embarrassment…

Jay Leonard
April 21, 2014
Business Articles

Brand Messaging Unravelled: Your Brand Messaging Checklist

What’s your brand message? Even if you don’t have a brand message written out on your ‘inspirational whiteboard’, you’re doing…

Jay Leonard
April 21, 2014
Branding

83 Exceptional Social Media and Marketing Statistics for 2014

“Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today. So before it gets replaced by the next…

Jay Leonard
April 20, 2014
Business Articles

The Dirty Secret about Social Media and SEO

In the search community, there is a huge myth circulating. It is commonly believed that the more social signals you…

Jay Leonard
April 20, 2014
Business Articles

Mobile Means Business!

Fact: The fastest growing segment in marketing is Mobile. If businesses what to be relevant they need to take a serious…

Jay Leonard
April 20, 2014
Business Articles

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