Jay Leonard

When you’re self-employed, increasing business is a constant effort. Normally, you’ll do this by growing your main business. But you…

Test, measure, and optimize your marketing strategy with location data Did you know that a whopping 75% of retailers within…

There's a question that keeps business owners and their marketing people up at night: "Is our marketing strategy doing what…

To know whether your business is headed in the right direction or not, having KPIs is essential. But knowing what…

Google Analytics allows you to access detailed information regarding your online store's traffic and sales. It doesn't matter what type…

Times are changing. Apps have become a mainstay for consumers and an effective way for brands to engage with them.…

Ask any forward-thinking marketing strategist about what marketing strategies they think will be vital in the coming years, and I’m…

When SEO is mentioned, Google is usually the first name people think of. However, it’s not the top name in…

The Basics & 5 Tips on Using IG for Optimal Social Media Engagement I've said it many times in the…

If you have website for your managed service provider firm, then you need it to generate leads. Conversion optimization for…

A few years back, I began using an augmented reality (AR) app on my smartphone whenever I went hiking in…

Great examples of successful virtual teams exist across industries and working styles. They come in all shapes and sizes, they…

Business networking is a valuable tool that should extend beyond just finding new customers. Staying informed about industry trends, sharing…

In the past few years, video marketing has become increasingly popular. Google loves it. Customers love it. But what is…

As a local business owner, you know that being visible in search is essential. It begins with claiming your Google…