Welcome to the latest edition of our new weekly blog series, What to Test. Each week, we will introduce a…
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Latest Articles By Jay Leonard
Every week I get at least two invitations for webinars exploring various customer engagement technologies. Apparently brands are really interested…
Perspiration vs. inspiration and all the other insipid and irrelevant tips! Sadly, very few B2B manufacturing companies take the step…
Managing social media can be a tough job if not done right. With the rise of the internet and the…
When you manage a blog, it can be a challenge to keep it regularly updated and error-free without falling behind.…
When I first signed up for Myspace in 2003, I was reluctant. I wasn’t too sure how I felt about…
Every day, there are 55 million photos shared on Instagram. Believe it or not, not all of these are #throwbacks,…
But why do they look so similar?! Will Farrell and Chad Smith engaged in a drum-off on "The Tonight Show…
So you run a brand and you’ve decided to dive into the world of social media. Before you hop in…
Nielsen defines Millennials as those born between 1977 and 1995. This group makes up 24% of the U.S. population and…
Almost every article I read about online fundraising and online giving starts out something like this: Despite the hype and…
When you want to buy a new television or you search for a specific item to purchase, where do you…
Valuing diversity is important to an organization’s success. It can also be used as a scapegoat by a disparaged employee…
Yesterday, Google launched its newest Panda (4.0) update, along with an update to their Payday Loan Algorithm (hilarious name!). Two…
Poor eBay – they're having a pretty bad day. Thanks to Google’s roll-out of Panda 4.0 and the Payday Loan…
The Internet Needs Experts Sometimes we know more than we think we know. There’s also times we think that we…