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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How to Write a Content Marketing Plan in 7 Steps

Once you’ve established your business online with a website, it’s time to start advertising to your audience. The Internet is…

Jay Leonard
September 19, 2014
Content Marketing

Kaley Cuoco’s Haircut To Be Discussed On Big Bang Theory Season Opener

Kaley Cuoco recently got a haircut, and she'll be keeping the new style for the next season of The Big…

Jay Leonard
September 19, 2014
Business Articles

iPhone 6 Plus Vs. Samsung Galaxy S5: It’s All About What YOU Want

I like the iPhone 6 Plus, I like the size, I like the design, and I love the new features.…

Jay Leonard
September 18, 2014
Business Articles

Does Above the Fold Really Exist in Email Marketing?

Every marketer will know that ‘above the fold’ has been an important rule for print advertising and even website design…

Jay Leonard
September 18, 2014
Email Marketing

Top Content Marketing Mistakes Holding You Back

2014 may not be over yet but we’ve already seen our fair share of content marketing success stories: Uber barreled…

Jay Leonard
September 18, 2014
Content Marketing

Millennials More Likely To Be Influenced To Buy By Social Media Peers (Study)

A business as usual strategy isn’t going to be enough to reach a consumer market that Millennials are changing beyond…

Jay Leonard
September 17, 2014
Marketing

7 Reasons Why People Hate Meetings; and 7 Solutions to Fix It

Here's a fact, business meetings are one of those things that people tend to unanimously hate. And it's not that…

Jay Leonard
September 17, 2014
Communications

PPC Violations: How they Harm your Brand (And What You Can Do to Stop It)

The threats to your online brand are growing with each passing day. With Counterfeiters, Phishers, Scammers, Squatters and the like,…

Jay Leonard
September 17, 2014
Online Marketing

Email Marketing – Now With Video!

Adding videos to email campaigns can dramatically increase clickthrough rates (CTR), webpage traffic and even conversions. It’s also a great…

Jay Leonard
September 17, 2014
Email Marketing

Kanye West On Wheelchair Incident: Blame The Media

Only Kanye West could try to blame the media for getting upset when he asked a wheelchair-bound fan to stand…

Jay Leonard
September 17, 2014
Business Articles

Move Over Millennials: Why Marketers Should Make Room for Generation Z

Kids today are different from how they used to be. I don’t know about you, but when I was a…

Jay Leonard
September 17, 2014
Business Articles

Employers: 5 Things To Consider When Reviewing A Portfolio

Portfolios are a regular part of job applications, especially in the digital field. Whether they include copywriting samples, graphic design…

Jay Leonard
September 17, 2014
Business Articles

8 Image Marketing Lessons From Zomato

Images play a vital role in social media marketing. And there are enough data to support the notion. According to…

Jay Leonard
September 16, 2014
Marketing

Thought Leadership Should Be a Verb Not a Noun

One of the most common objectives for services-based firms over the last decade, regardless of industry, has been to establish…

Jay Leonard
September 16, 2014
Leadership

Link Building Basics: Outreach

  Crafting effective outreach takes practice, persistence, and creativity. Outreach is a skill that you must continue to hone and…

Jay Leonard
September 16, 2014
Business Articles

New York May Legalize Marijuana For Recreational Use By 2015

Only two states allow for legal use of recreational marijuana (Colorado and Washington), but New York may become the third --…

Jay Leonard
September 16, 2014
Business Articles

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