Jay Leonard

The rumors are true: Google is breaking its Streams and Photos into standalone products, to be managed under Bradley Horowitz,…

In the previous blog, we defined what content personalization is and why it matters. However, if you missed that post,…

Outside the email box, Social Media is considered the #1 way to promote your blog content to the world. In…

If you haven’t heard about native advertising, you should take notice. Hotly contested by some and praised by others, this…

Coca-Cola recently made news by eliminating their company voice mail system. Now, instead of being asked to “leave a message…

Business and paper traditionally go hand and hand — but recently companies are increasingly choosing to go paperless. It’s good…

We all know that the most successful contests are ones that offer $25,000 round-the-world vacations for the whole family. The…

It's safe here. We have a net. Perhaps it was because it was the beginning of the new millennium and…

Google finally came out and said it: link building is bad. Of course, they were a little more politic than…

My preteens have this running joke in our home. As soon as the clock strikes 6PM and dinner is not…

In a vague post late Sunday night, it was announced that Google plans to break Google+ into two separate products:…

If you think social media is mainly for entertainment, think twice. In 2015, an increasing number of recruiters will be…

So you’re a content marketer in a B2B industry and you feel like the content you’re generating isn’t fun or…

A couple weeks ago, I wrote a post about why so many Employer Brands continue to struggle with social media.…

In the year 2015, 66% of marketers agree that social media marketing is core to their business. And, nearly double…