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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Why Infographics Are Essential For Content Marketing (Infographic)

We’ve waxed poetic about the power of visuals and how they help the human brain process information better (and have…

Jay Leonard
April 29, 2015
Infographics

5 Things Small Businesses Are Doing Wrong On Social Media (And How To Fix Them)

The social web has been with us for a while now, albeit it has continually evolved at an incredible rate…

Jay Leonard
April 29, 2015
Small Business

Can WordPress Help Fix Your Poorly-Designed Website?

Are you missing out on prospects because of poor web design? A poorly-built website could lose you prospective new clients…

Jay Leonard
April 29, 2015
Online Marketing

Bad Email Marketing Relationships – Doomed From The Start

We all know that the money is in your list and I would openly encourage any marketer to aggressively grow…

Jay Leonard
April 29, 2015
Email Marketing

How to Setup and Measure Your Digital Advertising Efforts with Google Analytics

As a performance marketer, there’s never a day when I’m not using an analytics platform to measure the performance of…

Jay Leonard
April 29, 2015
Digital Marketing

Is Content Marketing The Same As Demand Generation?

This week I am giving a webinar discussing best practices for demand generation webinars. Recently I gave a presentation on…

Jay Leonard
April 29, 2015
Content Marketing

5 Online Marketing Shortcuts That Will Fast Track Your Success Online

If you’ve just started learning the nuts and bolts of online marketing, you can’t expect to get the same results…

Jay Leonard
April 28, 2015
Online Marketing

5 Customer Service Metrics Every Business Should Be Tracking

Happy customers are the backbone of every business. They grow your revenues, bring repeat business and spread the good word…

Jay Leonard
April 28, 2015
Customer Experience

Mobile Marketing and the Viral Loop

Acquiring new users and clients is not easy or cheap. The expense of lead generation as well as customer generation…

Jay Leonard
April 28, 2015
Business Articles

How to Get Your Startup Setup on Social Media the Right Way

Are you using social media to promote your startup? Would you like some tips on how to get your startup…

Jay Leonard
April 28, 2015
Business Articles

21 Essential Tools for Working Remotely

Did you know that 69% of new businesses are home based? I can say that without a shadow of a…

Jay Leonard
April 28, 2015
Business Articles

5 Types of Web Content That Will Drive You More Traffic

If you’re running a business with an online presence then it’s unlikely to have escaped your attention that you need…

Jay Leonard
April 28, 2015
Content Marketing

Millennials: The Majority of Pinners & Why They Love Pinterest

  Is your target audience between the ages of 18 to 33? Millennials were raised on tech gadgets and they…

Jay Leonard
April 28, 2015
Business Articles

11 Tips for a Social Media Plan That Rocks & Rules

So, you want to put together a social media plan that: Doesn’t break the bank or take all day, every…

Jay Leonard
April 27, 2015
Business Articles

What in the SEM Are You Talking About? Search Engine Marketing Explained

When people meet me at parties and business networking events they often want to know about search engine optimization (SEO).…

Jay Leonard
April 27, 2015
Business Articles

Native Advertising: Four Brands Doing It Right

LaneTerralever’s VP, Content, Jon Lewis, recently served as a panelist for a MediaPost event discussing Native 2.0 and content marketing.…

Jay Leonard
April 27, 2015
Native Advertising

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