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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

12 Mobile Referral Program Examples and Why They Rock

It’s a mobile world; we’re just living in it. Every day, most consumers spend more than 5 hours on their…

Jay Leonard
July 10, 2019
Marketing

How Retention Email Marketing Can Reduce Churn Rate

Churn rate is REAL! And it is a pressing issue for every business that is trying to thrive in the…

Jay Leonard
July 9, 2019
Email Marketing

When Will Push Notification Ads Enter Programmatic?

“I think programmatic buying in all its forms is necessary for the future of online advertising. It will underpin growth…

Jay Leonard
July 9, 2019
Native Advertising

How to Calculate the Cost of Employee Turnover

Do you know what it costs when you make a bad hire? Do you know what it costs if one…

Jay Leonard
July 9, 2019
Business Articles

The Complete Guide to Running Effective Email Nurture Campaigns

Step aside, expensive marketing tactics. There’s an affordable way to invest in your audience that pays off for your company…

Jay Leonard
July 8, 2019
Email Marketing

The Biggest PSD2 and SCA Concerns and How They Can Impact Your Business

The deadline for meeting PSD2 regulations is fast approaching, but there are still more questions than answers. Here’s what you…

Jay Leonard
July 8, 2019
Finance

5 Ways to Ensure That Your Digital Adoption Effort Sticks

Businesses today have to face the stark reality that they need to go digital or risk irrelevance. Consumers have grown…

Jay Leonard
July 8, 2019
Business Innovation

How to Take Action on ABM Account Data

Taking Action on Intent Intent signals are indicators from a potential buyer’s online actions that suggest they may be looking…

Jay Leonard
July 8, 2019
Marketing

Building an Evergreen Email Series

  Running a website, marketing your company, and managing a business are not small tasks, and if you’re doing more…

Jay Leonard
July 7, 2019
Email Marketing

How Does Scrum Help you Realize the Value of Failure?

Have you ever wondered - what is the Value of Success? This question is not easy to answer, and everyone…

Jay Leonard
July 7, 2019
Business Articles

12 Reasons Every Small Business Needs an Automation Strategy in 2025

If you think automation means big corporations replacing human employees with fancy robots – think again. Chances are, as a…

Jay Leonard
July 7, 2019
Small Business

4 Inbound Marketing Hacks to Boost Engagement and Conversions

When it comes to navigating the digital noise in today’s competitive ecommerce landscape, many businesses are finding frustrations with their…

Jay Leonard
July 5, 2019
Inbound Marketing

6 Steps to Build a Successful Offshore App Development Team [Infographic]

Due to the growing popularity in the use of smartphones across the world, more and more consumers are increasingly becoming…

Jay Leonard
July 4, 2019
Infographics

10 Things to Always Keep in Mind Before Zeroing on an App Company

Using a web-portal isn’t all in this age when wireless or mobile devices are ruling the entire world. Whether anyone…

Jay Leonard
July 3, 2019
Business Articles

4 Psychological Triggers Used In-Store that Ecommerce Can Use to Increase Urgency and Drive Sales

There is no doubt that ecommerce has become all the rage. From Amazon being the world leader in terms of…

Jay Leonard
July 3, 2019
Ecommerce

Women Are Finding Success in eCommerce

If the recent #metoo movement has done much for elevating women’s voices in the social and political sphere, another movement…

Jay Leonard
July 3, 2019
Ecommerce

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