Jay Leonard

How often should your agency meet with clients? Albert Einstein ostensibly said, “Everything should be made as simple as possible,…

What was Google’s Medic Update? In August, Google released a significant core update, known as Google Medic, that affected SERP…

Of all of the things you might be worrying about when it comes to your job search, should your email…

If you search for “digital marketing tips,” you’ll find approximately one quintillion online resources. Most of them highlight how quickly…

From your perspective, it seems like everyone else has gone online. Are you really the only one who hasn’t figured…

Several years ago, Gartner research on how customers allocate their time in the buying process indicated about 17% of their…

Close your eyes and picture the “future of shopping.” Did you envision a customer wearing goggles, head back and hands…

You might realize that you need help promoting your business, but how can you tell if a marketing agency is…

Communicating to and seeking to inspire your employees will always be an exciting challenge. When seeking to inspire, it can’t…

Image by Pettycon from Pixabay Live chat in customer service has experienced continued popularity over the last several years. Why?…

It’s easy for marketers to get sucked into shiny object syndrome. We’re tasked with generating real business results and with…

Running a blog is having a lot of balls in the air. You’re always looking for new content ideas, writing…

Instagram trends will either make or break any of your social marketing tactics. This is why it’s vital for anyone…

When you see “thought leadership” content out in the B2B content marketing landscape, the quality and substance of the ideas…

Email marketing is a crucial facet of an effective digital marketing strategy, with 80% of retail professionals indicating that email…