Magento is a great system for building e-commerce websites; it’s not bad for marketing them either. Out of the box…
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Latest Articles By Jay Leonard
Ask any business marketer about the importance of data, and you’ll get plenty of good answers. “It’s essential,” they’ll say.…
How do you get thousands of Facebook users to like, share, or comment on your posts? That is the million-dollar…
Most business leaders and entrepreneurs have a passion for what they do, but if the passion is not tempered by…
As the economy continues to grow, unemployment is shrinking and the available talent pool is becoming more competitive. The result?…
The word “growth hacking” is thrown around a lot these days, but what does it actually mean? Let’s dig in…
This week, I speak to Dave Kurlan from Kurlan & Associates, a full service integrated sales consulting and training firm and…
If you are responsible for growing your business, improving the bottom line, and increasing the conversion of new customers, you’ve…
Employee surveys are used to help manage the employee relationship. The questions in the employee survey are used to elicit…
A few days ago, we asked, “Is influencer marketing the next golden ticket?” The question sparked around 1,700 shares on…
How do we ensure that everyone in the organization is on the same page when it comes to customer experience?…
Let’s face it, content marketing can be difficult. Finding the time and inspiration to successfully develop, publish and promote great…
Remember when we first started talking about cloud-to-cloud backup, and how we all knew we had to backup our files…
I had the pleasure of attending Hootsuite’s recent #HootupBCB (the BCB stands for BC Business Magazine) earlier this month regarding…
Ever since the invention of the Guggenheim press made printing available to the average person, businesses deluged consumers with traditional…
How do you measure your sales team’s performance? That’s easy. Look at sales. Revenue is the ultimate sales performance indicator.…