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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

How to Focus on Your Employees’ Strengths

Would you rather have a well-rounded employee or a world-class employee? When making hiring decisions, most leaders look for well-rounded…

Jay Leonard
June 5, 2015
Leadership

The Single Most Important Thing Missing From Your eCommerce Store

eCommerce as a whole has cracked most traditional industries wide open, stimulating the birth of a new business model that…

Jay Leonard
June 5, 2015
Loyalty Marketing

Paint and Productivity: How Office Colors Influence Moods

When it comes to productivity, it seems that most professionals are grasping on to any tip or trick that can…

Jay Leonard
June 5, 2015
Business Articles

The Role Of Emotions And Goals In B2B Buying Decisions

For many years, before the rise of the Internet and digital technologies in the 21st century, there was a common…

Jay Leonard
June 4, 2015
B2B Marketing

77 Types of Content to Feed Your Audience

Today’s audiences are hungry for content, but individuals are following their own customized path of consumption. While some may be…

Jay Leonard
June 4, 2015
Content Marketing

HOW TO: Start Your Own Event Planning Business

You can do it. I believe in you. I know you can because I managed to do it with little…

Jay Leonard
June 4, 2015
Business Articles

Agile Marketing Debate – Physical or Digital Scrum Boards

Just like most writers prefer the paper book versus digital, I really do prefer the paper task board when I…

Jay Leonard
June 4, 2015
Content Marketing

Content Marketing: Communication Beyond Words

Marketing communications via the Internet allows for the development and delivery of clear, concise narrative, created in a way that…

Jay Leonard
June 3, 2015
Content Marketing

Customer Experience Best Practices: Empathy

The mechanisms of business can be overwhelming. Even the simplest problems can splinter into energy-sapping challenges—rife with internal hurdles like…

Jay Leonard
June 3, 2015
Customer Experience

How Content Marketing Increases & Improves Organic Search Traffic

Content marketing is great, and an integral part of inbound marketing. However, content marketing alone doesn't prove to be effective.…

Jay Leonard
June 3, 2015
Content Marketing

7 Time-Saving Tips When Implementing a Content Marketing Plan

You’ve bought into content marketing as the path toward marketing dominion for your company. You’ve drafted a plan and are…

Jay Leonard
June 3, 2015
Content Marketing

Is Periscope The Next Big Thing In Social Media?

Twitter’s live video streaming service Periscope claims to offer the nearest thing to teleportation. I’m not so sure about that,…

Jay Leonard
June 3, 2015
Business Articles

2016 BMW X1 – First Look

Having just tested the Lexus NX200 t it seems fitting that BMW has just launched the 2016 BMW X1, it's…

Jay Leonard
June 3, 2015
Automotive

The Death Of Cash: Preparing Your Business For The Mobile Payments Revolution

How much cash do you have on you right now? If you’re anything close to typical there’s a good chance…

Jay Leonard
June 3, 2015
Business Articles

6 Ways You Can Use Push Notifications Other Than for Broadcast Messages

“Broadcast” is a word that belongs in the realm of traditional radio, TV and print advertising where broader awareness was…

Jay Leonard
June 3, 2015
Business Articles

Recording People in Public & Private Places – The Legal Ramifications.

We've all been there. We've attended events such as office parties, conferences, corporate gatherings, and product launches, recorded videos, and…

Jay Leonard
June 2, 2015
Business Articles

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