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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Proven Social Strategy to Accelerate the Inventive Process

These days, we see new, dramatic innovations in technology with considerable frequency. Moreover, when we consider the past decade or…

Jay Leonard
September 9, 2015
Business Innovation

Yes, Chicago Has a “Cloud Tax” and Here’s What it Means

Chicago is known for its museums, lakefront, baseball, hot dogs, skyscrapers, deep dish pizza and now, a cloud tax? The…

Jay Leonard
September 9, 2015
Cloud Computing

The Advantages of Using Cloud Business Services

The digital revolution has impacted every facet of modern life, including the business landscape. Smaller businesses are able to compete…

Jay Leonard
September 9, 2015
Cloud Computing

Kindle Fire and the Charging Port Epidemic

First released in November 2011, the Kindle Fire is Amazon’s solution for a tablet meant absolutely for readers. Running on…

Jay Leonard
September 8, 2015
Business Articles

5 Reasons You Need to Be Using Video

Once upon a time YouTube held the fort as the go-to video platform on the web, overflowing with cat videos.…

Jay Leonard
September 8, 2015
Business Articles

How To Create an Online Video Strategy – Part 1: Finding Your Voice

Developing a video marketing strategy can feel overwhelming, making it tough to even begin writing about it—let alone creating one…

Jay Leonard
September 8, 2015
Business Articles

Why You Want to be a Facebook Authorship Early Adopter

Facebook recently rolled out new functionality on its Author Tag to make it easier for readers to follow pages and…

Jay Leonard
September 8, 2015
Business Articles

How to Use Twitter as a Marketing Tool

A recent article, 4 Ways Twitter Can Help Your Small Business, by Josh Greesonbach, observes that Twitter is not just…

Jay Leonard
September 8, 2015
Business Articles

The Smart Marketer’s Guide to Choosing a Social Media Niche: A Step-by-Step Guide to Finding, Analyzing, and Testing The Best Platform For Your Business

You’ve read all the articles and social media blogs, and you’ve heard that you should be on Twitter, you need…

Jay Leonard
September 8, 2015
Business Articles

It’s All Writing: The Importance of Great Marketing Writing

The marketing, the sales work, the strategizing, even the execution — it’s all writing. OK, it may not be all…

Jay Leonard
September 8, 2015
Content Marketing

Everybody’s Dropping Performance Management. What Now?

Recent surveys show that traditional approaches to performance management - the process of annual rankings and reviews are not achieving…

Jay Leonard
September 7, 2015
Business Articles

The Problems with Analytics

Data is a good thing. The more we know about our customers, our website visitors, our business processes, the better…

Jay Leonard
September 7, 2015
Business Intelligence

5 Word-of-Mouth Tips from Small Business Owners

Over the past few months I’ve shared a series of tips for how to generate more word-of-mouth (WOM) for your…

Jay Leonard
September 7, 2015
Small Business

Death of the Salesperson?

With the explosion of online retail giants like Amazon.com, the new digital economy has turned traditional consumer buying behavior upside…

Jay Leonard
September 7, 2015
Business Articles

How to Get a Facebook Beacon for Your Local Business 

The Facebook Beacon is a device you put in your local business that sends information to people who are on…

Jay Leonard
September 6, 2015
Business Articles

How Taking Offline SEO Training Courses Helps Businesses and Employees Grow

Put employees and businesses to learn together in the same room and you will see how things begin to change…

Jay Leonard
September 6, 2015
Business Articles

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