As you’re hit with an influx of pumpkin spice lattes and the beginnings of leaves changing their hue, this can…
Small Business
- Home
- Author: Jay Leonard
Latest Articles By Jay Leonard
Do you have a number of email list subscribers who never purchase anything? Recently, I was chatting with a few…
Jay Leonard
September 12, 2015
Email Marketing
I do not have a web development background. I studied marketing in college, and all of my past jobs and…
Jay Leonard
September 11, 2015
Online Marketing
Nobody really likes job interviews. They’re stiff, stressful and it can often feel like your entire future is riding on…
Jay Leonard
September 11, 2015
Business Articles
The role of marketing has changed over the past few decades, leading us into the era of Pipeline Marketing. Increasingly,…
Jay Leonard
September 11, 2015
Marketing
Some people think that a successful sales rep is like a gunslinger in a Western movie. He works alone. He…
Jay Leonard
September 11, 2015
Business Articles
A content strategy is an essential element within any marketing campaign. At Scribblelive we often say that content is the…
Jay Leonard
September 11, 2015
Business Articles
Did you know that on average, loyal customers are worth more up to 10 times as much as their first…
Jay Leonard
September 11, 2015
Business Articles
If someone were to ask you who your technology services firm’s main competitors were, you could probably rattle off the…
Jay Leonard
September 11, 2015
Marketing
Texting has been around for over 20 years, but it’s only now just hitting its stride when it comes to…
Jay Leonard
September 10, 2015
Business Articles
I’m always struggling with my contacts. I think I have too many now. 23,515 on my Gerriscorp.com Google Apps account…
Jay Leonard
September 10, 2015
Business Articles
When targeting millennials, many nonprofits focus on the best ways to reach them in a changing media landscape with the…
Jay Leonard
September 10, 2015
Business Articles
2016 is going to be the year of the content brand. At least, that’s what Joe Pulizzi, founder of Content…
Jay Leonard
September 10, 2015
Content Marketing
Content marketing should help you attract leads and drive sales. In Content Marketing Institute’s 2015 B2B Content Marketing Benchmarks, Budgets and Trends study,…
Jay Leonard
September 10, 2015
Content Marketing
According to TopRank, 93% of B2B marketers are now using content marketing. What this message is telling us is that…
Jay Leonard
September 10, 2015
Content Marketing
Facebook has become synonymous with mobile. Not only do 87% of Facebook users visit the social network on mobile devices,…
Jay Leonard
September 10, 2015
Business Articles